Do you own a collection of albums? Or perhaps sneakers, maybe once upon a time you had a collection of stamps or coins. Most people including myself (I collect radio control cars & my son likes collecting Thomas The Tank Engine) would be avid collectors at one stage or another of something. Did you know that there is a huge huge following for collectors of promotional items? In fact the collectors of those promotional items may not even realise. Products such as:

- Memento Pins
- Memento Spoons
- Souveneir Olympic Merchandise
- Iconic Brand Name Merchandise - ie. Coca Cola products

and much much more are common products collected by enthusiasts. There are many reasons why something eomes collectible. It could be because collectors are waiting fo:

- The next item they collect to be worth a fortune
- They are genuine fans of the organisation ie. Olympics or Coca Cola
- They associate the product with something that they like
- Or they simply like

Over the long weekend I spend a half day at an expo in Sydney. It was a terrific event and me and my little boy had heaps of fun. Others that I knew though felt a little cheated. I will explain why. The event was held in Sydney and targeted kids and their parents (I'm going to try really hard not to mention the event name out of courtesy to the organisers).

The event had:

1) Purchased Tickets prior to entry
2) Upon Entry - Booths offering products for sale.

The event had a lot going for it. It had activities by the bucket load to sample and try out various products. This was a great idea as it let guests play at their own leisure and interact with the vendors and of course with the actual product itself.

Lots of people had a ball playing with them. The majority of the vendors (or booth operators) sold their wares direct to the public. Now it was here that was the issue. The exhibition was not for free and for many attending the price would be relatively

I read this amusing article in the morning paper today. It was about social invisibility for certain occupations, or to be a bit more clear it was about whether wearing hi visibility work wear make you invisible and not attractive to women because of your perceived social standing.

• Hi-vis workwear can lead to social invisibility, with workers being judged based on their perceived social standing and attractiveness.
• Despite this, hi-vis workwear is crucial for worker safety, compliance with regulations, and preventing workplace accidents.
• The benefits of wearing hi-vis workwear, such as increased productivity and a professional appearance.

Obviously there are countless debates and articles written about perceptions made on women but do men also get the same judgemental treatment? Especially those whose jobs require wearing hi

Let us be honest. When you think of the word Promotional Products does the word First Aid Kit come to mind? I am guessing not. My best guess is that upon hearing that word the first thing that comes through your mind is possibly pens, stress balls, tees, or bags. But promotional first aid kits would not definitely enter your mind, and that's how unique and rare this promotional item is. And unique products like this are what will make you stand out from the crowd. Let us discuss this exceptional promo item more in this post.

1. Unique, practical promotional item.
2. Lasting exposure, positive associations.
3. Customise for purpose, budget.

Stubby coolers custom printed with graphics and images are always a huge seller in our range. They are simple enough products that are generally liked and used over and over again. When you are using stubby coolers branded with your logo and for your event it is worth considering if they are appropriate though as ultimately stubby coolers is associated with alcohol and for that reason they may be considered inappropriate in certain instances.

Age Appropriate Stubby Cooler Recipients

A few years ago an Australian High School landed into hot water for distributing printed stubby coolers for year 12 graduates. The message was obvious with hindsight as a stubby cooler implies drinking and alcohol. This probably was not the best message for most of the recipients who would have just turned 18 or even some who were under 18.

Offense Graphics on Stubby Coolers

In today's news there is a Police enquiry

Today's post is a little bit more technical than usual. It is about promotional USB flash drives. Now most flash drives that you see on our website and that you see on our shops are 2.0. It is a dated technology and the new 3.0 is definitely a lot better. But what do all these numbers mean?

1. USB 2.0 vs USB 3.0 speeds.
2. Customisation and pre-loading content.
3. Wider audience reach with flash drives.

What is 2.0 and 3.0 USB Speed?

A 2.0 flash drive denotes the speed of data transfer between your flash drive memory device and your computer. Theoretically a 2.0 flash drive can transfer

It seems to me that the weather pattern is becoming more and more unpredictable these days. You may or may not know but if you were organising an event for charity or simply a promotional campaign for your company or product the number 1 factor effecting participation rate would be rain. If you were an event organiser this is an absolute night mare especially with the time and effort made but more importantly the amount of money spent to secure the correct insurance and locations. Promotional ponchos and raincoats may help ease the misfortune a little. They are better than umbrellas in the sense that your team members are still free to move around normally.

Ponchos and Rain Coats: Pros and Cons

Ponchos and rain coats

Seed sticks are proudly made in Australia and the concept is patented in Australia as well. They are an awesome product that is suitable for promotional use by literally any type of company in any type of industry. First things first though, what exactly is a seedstick? To find out, please read on.

1. Unique, eco-friendly promo for all.
2. Customisable Australian-made seed sticks.
3. Benefits: environment, biodiversity, sustainability.

Promotional lunch boxes are not just a fashionable item or a nostalgic representation of elementary school memories. They can be utilised as an efficient marketing tactic to maximise business endeavours and enhance brand familiarity. This article will examine the advantages of personalised lunch boxes as promotional merchandise, identify the standards that qualify them, display companies that would profit from them, and detail how to formulate them for optimal effectiveness. Are you all set? Well then, let's begin!

1. Personalised lunch boxes promote brand familiarity.
2. Versatile and practical for all ages.
3. Fun, unique designs enhance value.

USB web keys are the product of the moment. These have been used by businesses in Europe and Asia for a few years now and in Australia they are beginning to take off in a big way this year. We think your marketing will benefit from web keys as they are so simple to use and so low in cost. What exactly is a web key though and specifically what will you get out of using them as part of your product mix? To find out read on:

What is a Web Key?

A web key is a device that plugs into a conventional USB port found on all computers and laptops. Visually it looks much like a regular flash drive and more often than not it would be much slimmer in profile too. The key difference a Web Key has with a Flash drive though is the internal memory. Web Key has enough internal memory to save a website URL and nothing else. You cannot store data on it nor can you retrieve data other than a website. A flash drive as you all know can save and view anything from photos to documents.

A