All our promotional items we carry are very durable products. From the least expensive budget promotional pen to a simple stress ball to a corporate bag our products will last over time with normal regular use. Some of our products can withstand quite a lot of stress. For example our lanyards are so strong and durable they can easily drag and choke and adult without snapping. (not that we condone or recomend this type of use)

Same goes for our branded calico bags. They can easily hold up kilogram after kilogram without breaking the bag or causing tears.

With normal use our products are the same in quality with what you expect to purchase from a retail store except branded with your logo. It is precisely this reason that our promotional items can be used over and over again that makes marketing your logo and your brand so effective.

In a new section on our website we are now running in depth explanations on the branding processes available on promotional items. Starting with the most popular way to brand on promotional items - Pad Printing. This is a process of physically printing a logo (like a stamp) onto a printing plate (or pad) which is applied to the product. To find out more about pad printing on promotional items just follow the link!

We have heaps of promotional items. Over 7000 on our website at last count. However there are consistently some promotional items which attract heaps of attention whilst there are others that seemingly no matter how fabulous they are seem to be over looked for some reason or another. Here we list out the top 10 products which in our opinion re really underated as really great branding marketing ideas but yet dont seem to generate as much interest. So here goes:

1) Roll About Paper Ball Clips
2) Custom Branded Smarties
3) Full Colour Printed Seedsticks
4) Bag Clips
5) Printed lens cloths (great for not just glasses but also for computer monitors)
6) Promotional Bouncy Pens
7) Mid Sized Corporate Umbrellas
8) Mini brandable flashdrives
9) Promotional Puzzles
10) branded computer bags

These promotional items are a great combination of great design, good aesthetics and unbeatable functionality. All of which are important in making promotional items not just appealing when a user first sees them but also longevity to be used day in and day out to really provide you with great branding exposure. For more ideas please give us a call and we would be great to offer you with some suggestions.

After a long long extensive search we have finally filled our last vacancy here in Cubic Promote. HELLO Gillian. She will work with our Aussie sales team to help answer any of your queries and be an all round fab person like the rest of us. So if you need promotional items… (realistically branded gifts for Christmas which is really just around the corner) please email and call us and you may speak with Gillian. Just a small profile:

Name: Gillian
Favourite Food: Anything in Thai Restaurant
Favourite Drink: Milk Tea
Favourite Website: Sydney Timeout
Favourite Music: Any type that is not noisy
In my spare time I: Go shopping, Cook and Eat :p
Hobbies: Swimming & Searching nice places for dining
I’m looking forward to: Travelling around the world!!!

Our customer service team is the benchmark in our industry and we are really good at what we do. So for the very best in promotional items and the very best in service give us a call. Gillian or myself Charles or one of our team members will be more than happy to help.

Branding your logo on promotional items is a great way to advertise your company. It is important to have a clear crisp branding. However branding on promotional items may not be as straight forward as you may think to have a crisp clear brand. Here are 3 points to consider to make your logo stand out. These points are common factors which may make your brand not legible. In no particular order they are “colour choice,” “font style,” “size of print.”

Colour Choice - Selecting colours is the easy part to give you a clear brand. Simply select contasting colours to print such as light colours on a dark surface or a dark colour on a light surface. (eg. Black print on white, or yellow print on black) If you desire something subtler then simply tone down the contast colour such as printing light grey on a black surface instead of branding white). If you wish to be on the safe side simply go for the direct contrast colour. If you are familiar with colour then definitely go for something with a bit of subtlety. You may be surprised but sometimes having a subtle contrast creates a more appealing product and a more appealing brand.

Size of Print - Some of our customers make specific requests for their logo to be as large as possible. Some even request the logo to extend to even the size of the product. Whilst at the other extreme other clients at times may present us with a small paragraph of text and may make a request to have them printed on something like a promotional post it note or a promotional bag. Having so many words essentially minimises the text to the point that it will not be legible. From experience printing something as important as a logo at a large size simply makes the product look bad and worse still can make it look a little cheap. To extract the best print results for a promotional item opt for something that is in proportion to the product. Having a big logo for the sake of clarity may have several consequences from deterring the recipient to use the product regularly to reflecting a bad perception on to your brand. A good way to consider the size of the logo is to consider an automobile. Imagine a luxury sedan with their brand name plastered on the entire bonnet or an entire door to show off their brand. Or consider a budget small car doing the same thing and having their brand on the entire boot. In both instances it will look very very tacky indeed and I would doubt may people would want to drive that car.

Font Style - This is something we have considered before in a prior post. However we have seen some beautiful simple fonts yet at the same time we have received some intricately detailed font. Fonts are an easy way to communicate a feeling. Have a font with sharp edges and sharp lines and the vibe of your logo is instantly modern and futuristic. Whilst having a font with lots of curves and bends instantly conveys a classic traditional feel. There are many other fonts which convey and appeal on different emotive levels. The tricky thing though is when fonts are so designed that they cease to become legible. They still convey their vibe but the actual words are no longer legible. If this is the case and you did wish for your logo to be legible our only solution is either to have a 2nd version of your logo font available or opt for branding in simple arial.

Hope these tips help you to create a clear legible brand for your next promotional item!

Are you useing a promotional mug or any cerramic mug for that matter? This weekend I have discovered an the amazing power of bi carbonate soda. It is a strange substance that is sold in supermarkets that doesnt burn or cause irritations however it absolutely murders grime and grease. If you have a stained cup and would like to have it looking brand new again simply use 50% bi carb soda + 50% water mix the two together and dab using a towel or sponge onto stained areas. A few scrubs later “ALL,” stains are gone. Its like magic. I did the same thing to my stove and once again grime that could not be removed by any cleaning product was instantly removed by bi carb soda! I cant believe it took me all these years to find this magic cleaning agent!

Too early to think about Christmas! Actually now is the perfect time to start planning. Last year you would not believe the amount of requests we turned down because of companies that have left things late which meant products were sold out, or certain colours missing or simply that we were unable to deliver items in time due to lack of time.

We have now started taking orders for custom printed santa hats! Right now the turnaround time is eiher air freight of 4 weeks or sea freight of 10 weeks. So if you would like to start planning now is the time! For 2012 diaries many companies have already placed their orders and we are actually beginning to finalize orders since many lines of stock have been sold out already.

Promotional items are a great gifting tool for your business. Whether it is for corporate gifting to existing customers or as products for potential new customers. Most of the products you would see on our website do not include packaging as we understand that many of the items will be quickly whipped out and handed to customers therefore the need for box’s which will increase bulk, increase cost and increase effort to unpack them mean that other than the most products do not have packaging. With the exception of some items which have a need for a box to keep accessories together or for items which require protection.

However having a gift box does instantly increase the perceived value of a product. This is especially the case for when products like promotional pens or promotional usb keys. It is true that the packaging will be stored after the event. However the initial impression and the anticipation of opening a box does give you and your company logo an emotive marketing cache and makes you much much more memorable. That and the fact that it is simply a nicer way to present a marketing merchandise. So why not consider purchasing a gift box for your next promotional item. It may be a very very small cost but a very worthwhile one!