This personalised bag features a collaboration between 2 brands which have very little in common. Moschino, best known for outrageously expensive designer bags and the Candy Crush App, which is best known for addictive gameplay on your Smartphone (and also persistent in-game advertising) have combined to create a unique personalised bag.
A Personalised Bag That Makes you Look Twice
What I love about this particular bag, with a full-colour digital print of a screen shot of the Candy Crush game, is that it makes you look twice.
The collaboration between the brands is impressive. Moschino is an expensive high-end fashion brand, while Candy Crush is a cheap phone App, which is mostly downloaded for free. Candy Crush can also be viewed as part of Modern Pop Culture. Put these two together, and something rather unique is created.
Another thing, I love about it, is that when you first see this bag, you will not associate it with a price tag that goes up to $700 (Australian dollars).
Other Customised Products in this Collection
The bag is the item that stands out, in this unique designer collection. There is also, a personalised phone case as well as personalised swimwear too. They all look amazing and have a high price tag to boot.
Odd Product and Brand Pairings Attract Attention
When organising promotional products for marketing events, having merchandise that attracts attention is important. Having products that are a combination of high quality that are useful will help, but consider having an odd pairing such as what Moschino and Candy Crush has done. Unusual collaborations tend to get people talking about your brand. So if you are looking for promotional products, consider looking at products that are way outside the box.
Images first seen on: http://www.highsnobiety.com/2017/04/25/moschino-candy-crush-collection/