I’ve been hearing more and more about Kogan televisions in various websites and blogs lately. For those who dont know Kogan is a young Australian fellow who sells Kogan branded T.V sets online. What I found curious about him is that he really makes dramatic statements regardless of authenticity and his comments more often than not are really really out there! This makes him perfect fodder for the media to latch on and in the process this gives him free publicity.

Securing free publicity is not easy and never happens instantly. However no matter who you are you it can be accessible to you and consistent efforts will help you get some rewards.

I recently read about Justin Herald who grew a $50 outlay selling t shirts at Parklea Markets to a multi million dollar enterprise. One aspect about him was that he managed to build publicity momentum. How? Well he had an odd type of personality & in his words “ In a quarter of an hour, you could email a pitch to five journalists, place three follow-up calls, or research a new media outlet to see whether it might be a PR opportunity for you. ”

He first appeared on an Alan Jones radio segment, later he realised that journalists often found their next story by checking out their peers….. this led to his next interview with A Current Affair. The next morning he got heaps of calls from retailers wanting to stock his products.

Here are some tips that may help you garner some PR for your business:

1) Persevere and put in the time to develop new ideas to spark media interest. Then follow up with journalists that you want publicity from.

2) Start small. Locally in fact. Its easier and gives you credibility as you are already a local.

3) Alternatively focus on one area. Eg. Marketing Press or Engineering Press only.

4) Write down what you achieve and 3 things to do to achieve them.

Ultimately persevere and focus. Its a daily task to follow up and to strategise. Pitch and follow up with phone calls to journalists!!

I am now typing this blog on a new computer. Its really cool and really really bright. Its big though at a whopping 24inch for the screen size which doubles nicely as a tv monitor. Tinkering away on my new toy though made me think how much time we actually spend in front of the computer. Targeting computer users through promotional items specifically made to be used with computers therefore makes a lot of sense. The obvious promotional products are promotional flashdrives branded with your logo.

However what may not be as obvious but would make for fantastic custom branded products to expose your logo include:
- Promotional Computer Brushes (I use these myself and are surprisingly handy as they sit nicely on your computer)

- Promotional mouse pads

- Promotional wireless mouse

- Promotional cloth cleaners such as micro fibre cloths for displays

In fact these items are actually one of our more popular promotional items as many tradeshow organisers have latched onto the fact that many of us are computer desk bound. For more ideas on promotional computer themed items call us or email us now!!

Did you have an end of year event or a product launch? Perhaps a cosy get together with clients or perhaps have a workshop and would need a location suitable to host it? Well other than supplying virtuallty any promotional gifting products or tradeshow handout items + staff gift ideas you can think of we also have a BIG black book of locations and settings that we can suggest to you. Not just in Sydney too, right around Australia we would have most of the most innovative, attractive or natural environments (depending on where you see your event best suited to) which we can recomend to you. We are in no way affiliated to any of these locations so you can rest assured our recomendations are not biased as we have nothing to gain from the recomendations. Its really just an a small additional service to make your planned event all the more easier and to give you some really great choices to choose from. We basically throughout the years compile these locations based on feedback from our clients or events that we have supplied promotional products to.

Its not just locations though, we can also recomend you with suppliers of other conference or tradeshow necceities from magicians through to stand set ups as well as marketing companies. Once again we are not affiliated with any group or company and is purely suppliers that we have come across in our day to day work!! So if you are needing a last minute Christmas location or a product launch we have some stylish suggestions for you to match any budget and any theme you may have!!

Our range of environmentally friendy promotional items are exactly just that. But how do our green products such as corn starch promotional pens and other plastic based eco products be exactly eco friendly? Well for 1 thing all products which are in our eco cateogry either

A) Promotes a Green Theme
B) Is manufactured using a mix of recycled and new materials
C) Production methodology which leads to less waste and pollution

In addition to this we have also categorised eco promotional items not just with their green credentials when they are being produced but also when they are eventually disposed of. Our range of green corporate merchandise which are made from plastics will bio degrade in landfill literally within 5 years. When these materials break down there will be 0 toxins released. It is this fact alone which makes green promotional items so effective if you wish to promote a green image!!

I’ve been working quite hard on these blogs as you could tell. Unfortunately my team members have been super busy helping out with enquiries. Oh if you need promotional gifts for Christmas I strongly urge you to start contacting us as we have begun closing off many custom made product lines to be delivered prior to Christmas so its best to be early to avoid dissapointment. Each year we do stock our warehouse to the max in anticipation of a massive rush. Every year though many stocked items for many lines of products run out leaving many dissapointed or unable to get the colour of their choice. If you had a large order I would really really recomend you to get in touch with us so we can indent (custom make) your order to save money and have something tailored for your needs. Many corporates have already finalised orders (which explains why my team members are quite exhausted in helping people with their Christmas and diary orders) So pleeeeease dont leave it till the last minute to get something really groovy and unforgettable for what has been a challenging year!!!

I must admit we are a little slow on the take up. However we will soon be radically enhancing the way we communicate our products to you!! In the coming weeks we will not just be communicating by phone and email but we will be offering other forms of communication as an option for you to get in touch with us to discuss what promotional products you need!! We will soon be hooked online through Facebook, MySpace, Twitter, LinkedIn, Skype and MSN Chat to start off with as additional channels for us to communicate. We hope to expand on our current blog and offer interaction and engagement with not just our merchandise but on areas on marketing and staff motivation techniques and observations. Basically an interactive platform to discuss all things to do with marketing as well as a channel to highlight some cool new products and marketing trends that we see day in day out.

Until recently we’ve resisted the temptation (or realistically didnt get around to it) to post up all the great testimonials we’ve received. Well recently in the past few weeks we have begun posting all the new comments we have been receiving. Now this is self indulgent for sure but we are really really proud of it. We spend day after day doing our very best to make sure you get the right promotional product at the right price. So please if you have time check out our growing testimonial section we’ve received from customers whome we have supplied personalised items for!!!!

In the coming week we’ll be launching our latest range of promotional products. Yes with over 6000 custom branded products we still have more to come. The latest promotional merchandise on offer will be Promotional Towels to add to our existing range of towels and promotional beach towels.

The upcoming range will feature full colour printing options so that your imagination and marketing campaign can run wide!

Stay posted for more details!

This item probably may not be appropriate for some businesses but if you work in an industry which has anything even remotely to do with cars then this just may be the thing!! You may have seen these from car dealerships. Our new product this week is custom branded licence plates. These come in several colours and have room to accomodate your company logo and text on the bottom. Simple, Effective, classy!! These personalised number plate protectors enhance the look of any car. I have a little VW Golf and I tested it with one … & without one!! It looks heaps heaps better with one.

Check it out today promotional number plate covers!!

Some latest promotional merchandise arriving at Cubic Promote include these funky branded slap on custom branded watches. These custom watches are available in a range of vibrant colours (orange, purple, green, blue and white) and worn by slapping on the wrist. It then wraps around so no adjustment is required. Available in 2 face styles - digital and analogue.

Also we have branded nurse watches and spoons. Made from environmentally friendly silicon rubber. These promotional merchandise are innovative and fun way to promote a new brand or as corporate gifts.

These funky promotional merchandise will be on our website soon, so please enquiry about them. In the mean time we also have an existing range of custom branded watches.