Unconventional Branding Product Has Fans Talking

You might not usually associate yoga with beer, but be prepared for downward dogs and meditation to meet a cool 4.6 alcohol percentage. What about beer and...zombies? Well prepare yourself furthermore for apocalypse survival plans and mindless rotting flesh eaters to meet a whopping 6.7% brew. (Actually, that sounds like a regular night out at Sydney's Kings Cross...)

Festival Launch for Curious Custom Beer Cans

Sportswear brand Lululemon are cornering a whole new market with the special limited edition release of their very own beer called Curiosity Lager; and zombie drama series The Walking Dead are no-doubt pleasing their fan base with the release of an officially licensed Walking Dead blood orange IPA.

Lululemon have already earned themselves a reputation for releasing unconventional product ideas with their menswear product the ABC pant (read: Anti Ball Crushing Pants). Flavored with lemon drop and chinook hops and with bold, colourful can artwork by Graphic designer Karston Smith, the lager will be promoted at Lululemon's Seawheeze half marathon and Sunset Festival afterparty in mid-August.

Zombie Fans Losing Their Brains over Licensed Beer Range

Whereas The Walking Dead's specialty beer, with it's blood orange flavour no doubt inspired by the characteristic gore of the tv series and the zombies it features in various states of decomposition (which is actually a nicer flavour association than the unofficial 'Dock Street Walker' American Pale Stout by Philadelphia's Dock Street Brewing Co. which uses actual goat brains...)

Personalized Drinking Merchandise

Now you can go beyond the traditional branded stubby cooler to show your support for your favourite brand when enjoying a refreshing cold brew. Cubic Promote are even more pumped than ever about our upcoming collection of custom branded beer cans that will complete our already extensive range of custom branded wine and beer gifts!

First seen at: http://mashable.com/2015/07/28/lululemon-beer/
http://geekologie.com/2015/07/needs-more-brains-walking-dead-gets-an-o.php