Branded Merchandise have long long been used as a product to be purchased and sought after as a momento. Its only recently that clever marketers and companies have taken to this form of custom product as a useful marketing advertising tool. To this day though custom branded merchandise is the backbone of ALL major events in offering a souveneir as a priceless memento to particpants and audiences alike. Take the recent Winter Olympics for example and you would see a huge huge array of merchandise. Their branding team did a terrific job in Vancouver in its merchandising. The colour, aesthetics and presentation were absolutely terrific. (incidentally many of their custom products are contained within our range too) From customised plush toys to custom golf umbrellas, customised pins and branded hoodies and branded shirts… the list goes on and on.

Not only that but checking out their website a lot of the items have been sold out and as usual their is a burgeoning 2nd market in trading official merchandise. Such is the demand for these mementos. Thats why our products can also be viewed not just as marketing tools but also as genuine products which have a value far far far above the face value of the item!!

We have just received some new Promotional Presentation Folders. They comes in 7 different sizes, and there must be one that is suitable for your need! You can customize the folder according to your need with different colours or patterns. This is another great promotional item that can be for corporate use, expanding your client network or promoting your brand.

I’ve been paying especially close attention lately to advertising mediums. Especially print and tv advertisments. Much like promotional products used to create brand awareness print and TV ads attract much of their attention visually to engage and attract potential customers to their products. After a while though I have noticed how sub consiously I began to switch away and disengage mentally from low budget adverts with bright colours and in the case of TV ads constant relentless yelling of the words sale sale sale. Whilst on the other hand beautifully crafted intelligent ads tended to capture and engage my attention. For example the Woolworth ads with their subtle colours and tones I found were terrific. The way advertisments work with tv and print is very very similar to promotional products conceptually. In choosing branding it is always tempting to go as large as possible. However much like advertising if you choose for a high perceived quality product (key word being perceived as opposed to cheap) with a tasteful even subtle branding it can go a long long way to attracting attention.

We have a new staff member starting today…. Wendy!!! We promise the best value product with the absolute best service to boot in our industy and Wendy is a terrific addition to our team. For any new promotional product enquiries or for quotes or for anything else we still aim to respond to you within the hour if not two at the very least. We know how important for you to be informed with information as quickly as possible. In fact if you are running into a meeting and you need to arm yourself with info in an hours time please let us know when you request a quote and we would make sure you get the info you need in time for promotional items.

Over the course of February we have been quite relentless in adding new products both for premium promotional items, promotional flash drives & budget promotional products. In fact with all the new items without realizing we have now passed the 5,000 different products mark!! We dont double count products nor do we consider 5 different colours of the same product being anything more than 1 item. It’s 5000 different distinct items! What we are focusing now on is to work on the best method in showing you the customer the most suitable product for your event and budget! Stay tuned….. lots more work for us to do

Thanks to all those who gave feedback on our website. At the moment we are focusing a lot of attention on user ergonomics to make our website even better to use. Recently a lot of people commented on how our search categories for custom merchandise (on the left) is difficult to navigate. Well we are implementing 3 new ideas to try and resolve this. Hopefully I’ll get this done by the end of today. But as always if in doubt about anything please pick up the phone or send us an email and we would be glad to help out.

One thing we noticed since coming back from the Christmas break…. (seems a long long time ago now) is that this year we have more and more customers looking for promotional flash drives. But not just any old custom usb though. We’ve noticed customers opting for some really odd ball and unique shaped ones. In case you didnt know though custom made flash drives are our flag ship product. We’ve produced countless projects last year with custom made flash drives in all shapes and sizes. If you’ve seen corporate flashdrives in a weird or funny shape like planes and cars around chances are we probably developed them. You see we have a great technical designer who is able to take your idea and run with you to create a really really radical indent flash drive. For larger order quantities runs we definitely will recommend you to consider indent flash drives!

We were so busy yesterday that I totally forgot its Autumn. The weathers definitely cooling these past 2 days. Like Summertime we’ll have a whole new line of products suited for this great weather. So far we’ve got a new range of bathrobes and corporate jackets but we are working on an exciting range of products perfect just for the breezy autumn weather.

We’ve got some new products lined up this week. Promotional beach towels and customised bathrobes. Both these products can be personalized with your corporate logo and images. We work with a lot of specialist marketers and they are always coming up with great events and conferences with a beach theme. These customised beach towels would be a perfect addition both to add fun and ambience but also as a memento for participants to take home and use.

Along the theme of promotional beach towels we also have hotel bathrobes. These are a new product as we have never stocked them before. As always if you do have any queries or would like help with these or any other promotional items please give us a call today!

Today I was working on a quote for a client for promotional items. Nothing new of course but this particular customer (not a large corporate incidentally) however was pretty cool. They were looking @ custom merchandise not just as promotional gifting but for normal use for their own staff including stationary. So everything from personalised staff shirts, corporate pens to branded compendiums, printed mousemats, corporate rulers, branded calculators and more! Imagine how cool that would be in an office environment to have a structured uniform look for all your day to day business essentials!! The best thing which occured to me though once I completed this quote was that the cost savings this client may achieve would be far far far cheaper than if he was to purchase all the items individually from a shop or even from a dedicated stationery shop.