Impact of Promotional Bottles

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Picture this: On a hot summer day in Perth, a group of friends head out on a beach trip. They pack their cooler with ice-cold drinks and snacks, but they also make sure to bring their trusty water bottles - custom-branded with their favourite local surf shop's logo. As they lay under the warm sun enjoying the ocean breeze, passersby take notice of their branded bottles and inquire about where they got them from. This scenario is just one example of how promotional bottles can leave a lasting impression while promoting your business.

1. Promotional bottles make an impactful marketing tool.
2. Practical and budget-friendly marketing tool.
3. Promotes sustainability and brand image.

Impact of Promotional Bottles
The Environmental Impact

Promotional bottles not only serve as marketing tools for businesses but are also an eco-friendly option to promote sustainability.

  • Australia alone estimates more than 370 million plastic water bottles end up in landfill every year.
  • Custom branded drink bottles or reusable cups help reduce single-use plastic waste while promoting your brand.
  • Choosing eco-friendly options like bamboo or stainless steel promotes sustainable living that customers will appreciate and value.

Brand Exposure

Branded drinkware offers continuous advertisement as it travels everywhere with the recipients, making it perfect for boosting brand exposure.

  • Unlike flyers and posters that can easily get lost or thrown away, promotional bottles offer lasting impressions.
  • Recipients' continued use of the bottle may catch potential customer's interest who could be interested in what your company has to offer.
  • Personalisation such as adding unique designs ensures customers remember your brand much longer after using your products.

Caper School of Performing Arts Success Story

The Caper School of Performing Arts was struggling to attract students to their summer dance camps. Traditional marketing efforts like flyers and posters weren't making an impact, and the school was growing increasingly worried about low registration numbers.

That's when they decided to try something new - recycled eco-friendly promotional bottles. They handed them out as a giveaway at local events, not necessarily just one catered towards anything related to dance.

The custom-branded bottles were a hit! As soon as potential customers saw those dancing enthusiasts walking around with branded bottles filled with water trying to keep themselves hydrated under the sun; they knew that this must be the place to go for proper training. The design caught attention while also having an environmental message that appealed to more eco-conscious consumers. Thanks to these little gifts, The Caper School of Performing Arts noticed continued growth in student registrations each year!


Promotional bottles serve as a practical, low-cost solution for businesses looking to boost their brand exposure while promoting sustainability and fostering community around work. These benefits range from environmental impact through sustainable choices to employee/client appreciation and cost-effectiveness. At Cubic Promote, we believe custom-branded drinkware offers an excellent way for companies to showcase commitments beyond profit tracing such as environmental responsibility and social commitment. Let's make the world a better place while keeping everyone refreshed!

Author Profile: Wendy Li

Wendy Li

Wendy is the general manager of Cubic Promote and has 14 years of experience in the promotional product industry. Wendy is an expert on the successful execution of marketing merchandise strategies and individual products to suit a broad range of recipients. Visit her on LinkedIn or drop her a line via

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