It's not every day that a top brand like Nike takes over uniform responsibilities for the NBA from previous supplier Adidas, but that's exactly what's just happened in the US. Such a major changing of the guard is bound to bring with it a few alerations, but it's the exact nature of these changes that has people talking.

1. Use sustainable materials for products.
2. Eco-friendly products create a positive image.
3. Promote brand while being environmentally responsible.

Eco-Friendly Nike Basketball Uniforms

While keen sports fans will notice that the cut and style of promotional basketball uniforms tends to change as suppliers adapt with the times, Nike has taken this adaptation further by announcing that not only will the new NBA team shirts feature new cuts for better performance, they'll feature new materials as well. Nike's breathable logo decorated basketball jerseys and shorts for the 2017-18 NBA season will feature a blended fabric that includes Alpha Yarns and a polyester made from recycled plastic water bottles. Amazing, right? Each outfit is estimated to include around 20 PET bottles that have been reclaimed and melted down before being spun into a new ultra-light material!

Nike's decision to integrate these recycled materials into the player's jerseys is a logical step for the company that boasts a majority of their apparel and footwear contains recycled elements. Best of all this new fabric wicks sweat faster than current NBA uniforms, meaning the players will be cooler for longer - an important thing to consider for any elite athletes. The first team to get kitted out in this exciting new gear are the reigning champions, the Golden State Warriors whose new jerseys take traditional team branding colours and give them a bold new look.

The sports apparel giant has also noted that each team will have 4 different uniform variants (to balance for home/away games, etc.) that will be inspired by the greater basketball community and the mindset of the players, as well as two standard "associative" and "icon" versions. This means each player will have 4 different uniforms and if each uniform contains 20 recycled plastic bottles then each athlete will wear 80 plastic bottles across all their uniforms! Talk about an amazing way to produce iconic clothing AND recycled material.

Eco-Friendly Promotional Products: Benefits

Promotional products are a great way to market a brand, and eco-friendly promotional products are even better. Here are some benefits of using eco-friendly promotional products:

• Environmentally friendly: Eco-friendly promotional products are made from sustainable materials and are biodegradable, making them better for the environment.
• Cost-effective: Eco-friendly promotional products can be cost-effective since they are often made from recycled materials, which can be less expensive than new materials.
• Positive brand image: Using eco-friendly promotional products can help create a positive brand image. Consumers are more likely to support a brand that is committed to sustainability.
• Increased brand recognition: Eco-friendly promotional products are unique and can help a brand stand out from the competition, increasing brand recognition.

Sustainable Material Options

When it comes to choosing sustainable materials for promotional products, there are many options available. Here are some sustainable materials that can be used for promotional products:

• Bamboo: Bamboo is a fast-growing, renewable resource that can be used to make a variety of promotional products, including pens, keychains, and USB drives.
• Recycled plastic: Recycled plastic can be used to make a variety of promotional products, including water bottles, bags, and pens.
• Organic cotton: Organic cotton is grown without the use of harmful pesticides and can be used to make a variety of promotional products, including t-shirts, tote bags, and hats.
• Biodegradable materials: Biodegradable materials, such as cornstarch and wheat straw, can be used to make a variety of promotional products, including pens, keychains, and phone cases.

Final Thoughts

Ultimately, Nike's new NBA team shirts made from recycled plastic water bottles are a great example of how companies can make a positive impact on the environment. By using sustainable materials for promotional products, brands can not only market their products and services but also create a positive brand image and increase brand recognition. Eco-friendly promotional products are cost-effective and better for the environment, making them a popular choice for businesses looking to make a difference. With sustainable materials like bamboo, recycled plastic, organic cotton, and biodegradable materials readily available, it's easy for businesses to make the switch to eco-friendly promotional products. So let's make a conscious effort to support brands that prioritize sustainability and make a difference in the world!

Jerseys first spotted here: http://www.sfgate.com/sports/article/Wardrobe-change-No-home-road-uniforms-as-NBA-11297126.php