Conversation is one way that COVID-19 (and indeed other infections) can be spread. This is why so many of us right now are having our discussions through the phone or online chat. But what if you want to go into your local fast food restaurant and grab something to eat? Burger King has come up with a novel solution that allows customers to place their order without having to say a word OR use an app -- custom branded face masks!

Protective Promotional Gifts

Lucky burger fiends in Belgium and Luxembourg are being given a chance to win face masks printed with their preferred Burger King orders. All the participants need to do is simply comment on Facebook or Instagram and let BK know what their favourite order is and a lucky 250 will be picked from the replies. Those winners will receive a face mask designed to look like a Burger King wrapper that has their order printed on the front. Trust us when we say these things look pretty damn eye-catching!

Face Masks As Promotional Items

Face masks as promotional products are gaining traction in the market. They serve the dual purpose of advertisement and safety from environmental elements, making them a perfect choice for businesses looking to invest in high-quality branded items. By allowing customers or employees to represent their business while keeping them safe, face masks make a valuable addition to any promotional product inventory.

Design capabilities allow companies to choose colors, styles and patterns that match their brand identity; similarly, they can be sized appropriately for adults and children alike providing an additional layer of versatility. Face Masks also have lasting effects; their potential uses become greater when provided at large events like conferences or conventions allowing individuals to take home a physical reminder of your company logo after interacting with your team.

Marketing Merchandise Winner

So what's the goal here? To reduce the need for conversation and the potential for germ spread without impacting a customer's ability to order what they want, even if they don't have an app. While most of us are still likely to order using a digital method, the fact that Burger King is engaging its customer base with a fun promotion involving promotional giveaways makes for a positive marketing campaign.

We haven't seen any Aussie brands take a similar approach. but yours could be the first! Speak with the team at Cubic Promote if you'd like to learn more about how much custom face masks cost, how we integrate your design, and whether there are other unique protective product ideas around right now that might suit your campaign. Who knows, the next successful swag drop we feature on our blog might be yours!

Details first spotted here: https://adage.com/creativity/work/burger-king-prints-orders-face-masks-so-customers-dont-even-have-speak/2273176