Considering purchasing promotional caps for your event, organisation or sports team? Then you need to read this. There is no such thing as standard cap today. Caps come in all shapes and sizes. Modern caps feature subtle differences through the use of different materials to create unique caps, that appeal to different markets and wearers. Find out all the different types of promotional caps available in this article.

1. Explore different materials for unique caps.
2. Choose the right material for branding.
3. Consider embroidery, screen printing, or digital printing.

Custom Caps: Types and Materials

Not so long ago, caps were very simple in Australia. They featured a plastic tab for head size adjustment on the back and a curved brim at the front. These were simply baseball caps. All sporting clubs have them (AFL, NRL, A-League, all the sporting codes). Fast forward to 2019, and there are now lots of different cap options.

The big visual difference to notice firstly about caps is the wide variety of materials available to produce them. Using different materials enables caps to be created for style, comfort, breathability or a combination of those three traits.

The different materials also create a range of different unique styles. Some of the most popular materials used to develop caps include:

• Polyester / Cotton (most popular type of content for caps)
• Denim (for a different visual look)
• Cotton (not accessible, as cotton caps don't have any visible structure)
• Bamboo (as a material used for comfort)
• Polyester (for breathability perfect for sports)
• Wool (for warmer caps)
• Plastic Mesh (promotional trucker caps and custom regular caps use this)
• Leather
• Suede (found in more formal and expensive caps)

This is just a small snapshot of the number of different materials used to create caps. Most caps will feature one, two, or even three of these materials.

Branding on Promotional Caps

When it comes to branding promotional caps, you have the option to choose from various methods, including embroidery, screen printing, or digital printing. Each method offers its own set of benefits, which are influenced by the type of material used in the caps.

• Embroidery is a durable branding method that works exceptionally well with caps made from cotton, denim, or wool. The tightly woven stitches create a lasting design that can withstand regular use, ensuring longevity for your branded caps.
• Screen printing is the go-to choice for caps made from mesh materials. This method allows for vibrant and bold designs to be applied to the caps, making them visually striking. Screen printing offers a wide range of colours and is especially suitable for creating eye-catching graphics or large solid-coloured logos.
• Digital printing, on the other hand, provides a guarantee of premium branding and high-quality print on all cap materials. This method utilises advanced printing technology to reproduce intricate logos and designs with fine details. Digital printing offers precise colour reproduction and ensures that your branded caps stand out with their sharp and detailed prints.

Takeaway

Promotional caps are an essential asset for any business hoping to increase its marketing exposure. They give brand visibility at little cost and also ensure your message reaches a larger audience. But what other factors contribute to the success of promotional caps? One ingredient that businesses must consider carefully is the material choice. Choosing the right material can mean stylishly-printed promotional apparel that stands out from the competition, as well as combats temperature changes, outdoor elements, and/or operating hazards. When it comes to branding these promotional caps, it's good to know that there are several methods available, such as embroidery, screen printing, and digital printing. Choosing the right material and branding method can help you create a stylish and lasting impression.