Popeyes isn't a franchise that's well known here in Australia outside of some pop-up shops. Still, in the USA they're famous for their fried chicken, particularly a sandwich so desired that it started a "sandwich war" with competing restaurants. One thing that Popeyes isn't necessarily known for, however, is its fashion. Well, until now that is -- say hello to the Popeyes logo branded apparel range!

Logo Branded Fast Food Clothing

In a move that may just solidify the brand as the winner of the chicken sandwich war, Popeyes has announced a range of promotional clothing featuring their custom branding. News outlets have suggested the Popeyes products are heavily inspired by Beyoncé's "Ivy Park" range of casual clothing. Still, looking at the Popeyes apparel, these outfits stand well on their own as casual interpretations of the chain's famous uniforms.

Why Does This Promotion Work?

Right now it is completely on-trend to wear clothing by your favourite fast-food chain. From McDonalds to Pizza Hut to Dunkin', countless popular chains are getting in on having their range of branded clothing. Popeyes might just be the latest in a long line pursuing this type of merchandise, but they've managed to make it their own by producing clothes such as logo branded hoodies and custom polo shirts that reflect their work uniform while still being extremely fashionable. Not only do the customised items of clothing from Popeyes look good enough to wear every day, but they also lift the chain's uniform and make it desirable too -- something which may boost the appeal of working for the restaurant as well.

Where to Find Popeyes Branded Apparel

If you're a fan of Popeyes chicken and the brand's new apparel range, you might be wondering where to get your hands on it. Unfortunately for Australian fans, at this stage, the clothing range is only available in the USA. But that doesn't mean we can't appreciate it from afar! Keep an eye on the official Popeyes website or social media pages for updates about when and if they plan to expand their merchandise offerings worldwide.

Marketing Using Custom Branded Apparel

In conclusion, there's no denying that custom branded apparel has become a popular marketing tool not just for fast-food restaurants but across many industries worldwide. The introduction of Popeye's very own fashion line may have surprised some people; however, we think it was an excellent move by them! The creation of promotional products like these allows brands to give customers something different while promoting their company simultaneously - It could even improve employee morale as well. At Cubic Promote, we understand how powerful branding with custom merchandising can be too so don't hesitate- Contact us today!

If you're keen to utilise logo branded clothing and headwear in your next marketing campaign, or if you require uniforms for your staff, be sure to get in touch with the Cubic Promote team. We have streetwear as well as formal business attire that we will decorate in bulk with your unique logo design. Let us know what you're after, and we'll organise pricing, free mockups, and samples for you.

Images and information found here: https://www.thatlookfrompopeyes.com/