These days, with full-colour decoration becoming more affordable, you don't see as many promotional items branded in single colours. However, we're here to tell you that not only is spot (or single) colour printing still the most cost-effective decoration method about, you can actually create some extremely compelling promotional gifts with it. Take, for example, the latest range of goodies from In-N-Out Burger in the USA.

successful 1 colour promotional branding

Promotional Gifts With Single Colour Decoration

In-N-Out Burger is one of the most popular burger joints in the US and its online store is overflowing with quirky, multi-coloured gifts. The In-N-Out Burger logo itself is even a two colour (yellow & red) design that looks like an old light-up diner sign. However, the latest merch drop from In-N-Out features products printed with a single colour only; the company's PMS red. For a big organisation that can no doubt afford all manner of decoration, the decision to go for one colour branding is no doubt a deliberate one and if you're doubting trying something similar for yourself, don't. Not only does the In-N-Out range look amazing, the bold red-on-white means it truly stands out as something different in a sea of multi-colour designs.

in-n-out logo branded socks in-n-out promotional mug

Achieving a Retro Look With One Colour

The new In-N-Out swag has a distinctly retro look thanks in part to its simple, nostalgic design. Each product in the range boasts a red print or stitch of some very 50s-looking palm trees on a horizon near some waves. Sure, you could make the palm trees look "real" by adding greens and browns or bring the ocean to life with a shade of blue, but it is the simplicity of the single colour branding that truly makes these items nostalgically memorable. In the 50s and 60s diners and burger joints often featured decoration like this on their menus, drink cups (which they directly credit with inspiring this range), and signage so it seems appropriate that In-N-Out burger is channelling this look in their latest merch drop.

red print logo sneakers innout in-n-out custom notepads

What Kind of Products Are Available?

You might assume choosing a single colour print would limit your choice when it comes to products, but actually, it opens up a huge range of potential products to brand. In-N-Out has gone with the following custom items:

So if you have an upcoming marketing campaign you want to make click with your intended audience, why not try something simple like In-N-Out Burger has with its new range of goodies. The Cubic Promote team can add your single colour design to all sorts of great value promotional products, just give our friendly sales team a call today.

 

Details first spotted here: https://shop.in-n-out.com/