My first time buying a toy for a kid was when my niece turned two-years old, and it was a mini slide. Yup, a mini slide for a two-year old. It’s not a customised item but it was the first-ever toy I bought for a child, nonetheless. At that time, I didn’t think of the implications such as safety risks, because kids love fun toys, right? So, here I am writing this article about custom toys for kids, and I’ll give you some tips on how to choose your promotional toys based on my learnings and experience.

1. Safety and interest should guide choices.
2. Educational items combine fun and learning.
3. Eco-friendly gifts instil environmental consciousness.

Factors to Consider

1) Toys Aren't The Only Option

It's easy to think "children" and assume "well, let's just produce toys for them." In actuality, toys aren't the only option that work for young kids from a marketing perspective. Items that challenge the mind through problem solving (such as promotional puzzles) or creativity (such as colouring-in tote bags) offer other ways to appeal to youngsters. Branded toys are always going to be the most popular pick for kids, but if you're keen for your campaign to stand out then don't feel boxed in!

2) Safety First

If you're considering promotional items for children of any age, it is important to think of their safety as your number one priority. All our products meet local standards, but it is important to be mindful of child safety needs when you're putting together your brief. Risks are posed by objects with small parts or items that include batteries, so even if an item looks like it might be fun for young people, we suggest aiming for logo branded toys or accessories with a minimal number of movable parts if your target audience is under 10. If you're thinking of buying a toy, why not opt for personalised sports balls or a simple plush bear which do not have small parts that could come off easily. If you're unsure about any item from a safety standpoint, please speak with the Cubic Promote team so we can advise you based on your exact requirements.

3) Remember, Clothing Works Too!

Finally, we've talked before about promotional t-shirts being one of the staple products in the promotions industry for adult wearers, but it's easy to forget that branded apparel is a perfect option for kids as well. The Cubic Promote branding team can add all sorts of colourful, exciting designs to your kids athletic t-shirts or bulk buy cotton hats. Whether you're looking for additions to a school uniform or to promote an event or service, eye-catching apparel and headwear for kids is a forgotten gem among promo items.

Engaging Educational Products

Promotional products can not only entertain children but also educate them. Consider items that blend the fun with learning:

• Books: Customizable story books or colouring books can spark a child's imagination and encourage the love for reading.
• Stationery: Branded stationery such as pens, pencils, and rulers can be exciting for school-bound kids.
• Educational Games: Customizable games like memory cards or simple maths puzzles engage children while providing educational value.
• Science Kits: Basic science experiment kits can be personalised to expose kids to the engaging world of science.

Practising Eco-Friendliness

Promoting eco-awareness with promotional gifts directly to the next generation is both practical and endearing:

• Biodegradable Products: Kids' promotional items made from biodegradable materials such as bamboo or cornstarch send a strong environmental message.
• Reusable Water Bottles: BPA-free refillable water bottles with colourful designs can encourage kids to reduce single-use plastic.
• Eco Tote Bags: Customizable eco-friendly tote bags for kids are perfect for school or extra-curricular activities.
• Recycled Stationery: Consider branded stationery sets made from recycled materials.

Takeaway

Cubic Promote Australia is committed to providing promotional items that not only cater to the unique requirements of kids, but also take into account broader considerations such as educational value and environmental impact. With these additional points, deciding promotional gifts for kids turns into an impactful and responsible marketing approach that promotes your brand while also giving value to the younger demographic. Cubs are, after all, the bearers of tomorrow's woods. Remember, our team of experts is always ready to guide you through the selection and customization process.