If you're on the east coast of Australia you've no doubt experienced a shower of rain (or several) so far this week. The BoM is telling us that there's going to be some overcast and rainy weather to come for the next week or so, which means it is the perfect opportunity to consider custom branded umbrellas as your next piece of marketing merchandise.

What Makes a Best-Selling Umbrella?

Different customers and events require different umbrellas, but we've noticed some consistent elements that dictate whether or not an umbrella will be in demand. These features are important to our fellow Aussies so, we thought we'd talk about them here to give you an idea of what makes our best-selling promotional umbrellas just so successful.

3) Lightweight, Sturdy Frames

There's nothing worse than seeing a newly-purchased umbrella crumple and break at the first sign of wind but, this is exactly what can happen if you buy umbrellas with heavy, old-school frames. What do we mean by this? If you want an umbrella that can withstand powerful weather, then you want to look for umbrellas with fibreglass frames rather than cheap metal. Fibreglass is not only lighter (and thus your umbrella is less of a burden to carry) it is also very flexible without losing its strength. Fibreglass can bend without breaking, which means when a big breeze comes through you're going to want a fibreglass umbrella frame rather than a metal one without any "give" that will snap if the wind gets too strong. Our Promotional Corporate Umbrellas are the perfect example of a popular product with a fibreglass frame that delivers on stability in even the roughest weather.

2) Vented Panels

Have you ever seen people using umbrellas that almost look like they have a mini umbrella on top? These are vented umbrellas, and there's a good reason you're probably seeing a lot more of these lately than ever before. Vented umbrella panels have a slip between the main canopy and the upper canopy to allow air through without letting water in. This ingenious concept means your promotional umbrellas are far less likely to turn inside out in the wind or break because wind can pass through the umbrella canopy. When you see brollies turned inside out, they're not this type -- and that's why they're becoming a must-have for event promotions. An example of an umbrella in our range that sells well because of its awesome vents would be the Northam Sports Umbrella, which also comes in an assortment of corporate colours.

1) Quality Logo Printing

You can have the sturdiest umbrella in the world, but if your logo branding doesn't look good on it, then what's the point? Promotional umbrellas are just that, a way to gain exposure every time they're used. This is why, when it comes to buying bulk umbrellas, you can't beat Cubic Promote's range of options. We print using only proven techniques to ensure you will receive perfect branding with each order. Your logo is how clients will remember you, trust our experienced team to add your design in a way that will convey your organisation or event in the best light possible. Check out the Promotional Tri-Fold Auto Brollies for an example of an umbrella that will look amazing once we add your logo.

If you'd like personalised product recommendations and obligation-free quotes, please don't hesitate to ask the Cubic Promote team about the best umbrellas to meet your specific promotional needs. We'll get back to you within an hour and start the ball rolling with information, graphics, and pricing.