Promotional Gift Boxes: A Foolproof Way To Market Your Brand

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Why settle with a single promotional gift item when you can give away a box full of it? Having your brand name on something as impressive as a promotional gift box can make you stand out from the competition and leave a lasting impression on your customers. Also, the element of surprise is there as your recipient builds up the excitement of unboxing your branded gift. Who doesn't get excited when opening a gift!? When someone gives you a present out of the blue, it not only makes you feel happy and grateful, but it also helps to strengthen the relationships that you share, whether those bonds are professional or personal. Corporate gift boxes seem promising, right? Keep reading to learn how corporate gift boxes can help your company's advertising efforts.

Towel and perfume in a box

What are the Benefits of Promotional Gift Boxes

Here are some of the advantages your company will reap from handing out customised gift baskets:

Cost flexible

Did you notice that we didn't say "affordable?" Corporate gift baskets aren't all created equal in terms of price since you can put different items in them. We can customise gift boxes printed with your logos to fit your budget, which is why they are cost-effective and flexible.

Instant brand ambassadors

If you're looking for a low-cost advertising option, give away promotional gift hampers and watch how your recipients rave about it. Turn them into walking billboards while they're using one of the promotional items in your corporate gift box, for example, a travel gift set. They can also flaunt it by snapping a photo and posting it on social media.

Brand retention

An extravagant show of gratitude and appreciation is a promotional gift basket. Therefore, the receivers will remember your brand and the branded giveaway fondly. To ensure that your present recipients will never forget you, it is crucial to select a gift box that is visually striking and consistent with your brand.

Customer loyalty

It would be best if you didn't confine your company's customised gift boxes to leads or prospects. Sending them to your regular customers is a great way to show appreciation for their continued business. Offerings like these encourage recurring business from one-time customers who become devoted advocates for your brand.

Promotes creativity and versatility

Personalised gift hampers are highly customisable. You can choose the shape, size and colour of the box you want. It's up to you to decide what goes inside, so you stay manageable within your budget. In addition, you can surprise your customers with something innovative by putting your own story into the design and using your brand's colours, fonts, and logo so that people will recognise it.

When is the Best Time to Give a Customised Gift Basket?

Given that you now understand the importance of distributing promotional gift boxes, you might wonder when the ideal moment is. Here are few suggestions:

  • Company's anniversary and special milestones
  • Welcome gift for new hires and customers
  • Reward incentives to loyal clients and long-tenured employees
  • During holidays and special occasions
  • Promote health and environmental awareness

Tips on Arranging a Perfect Corporate Gift Box

Putting together a branded gift hamper might be daunting, so here are some pointers to get you started:

  • You can make a custom gift box that is uniquely yours by using your brand's colours, fonts, and story as design elements. Do you prefer a box that is traditional, classy, or eco-friendly?
  • Determine the event and the intended recipient to help you pick a suitable theme. For instance, if you're a tech company looking to welcome new hires, you'd better set up a tech gift set, including electronic devices.
  • Set a realistic budget that will maintain the overall quality of the gift box. But make sure your budget supports the image of your brand you want to convey and the message you want to send about your business.
  • Carefully curate your promotional items based on your theme. However, if you don't want to fuss with it, you can pick from pre-made gift boxes that are fully packed with goods.
  • Plan beforehand, particularly if you intend to give it on a holiday or other special event. The ideal would be a month before your target date to avoid delays and mishaps.

Let's Help You Design The Best Promotional Gift Box!

Are you ready to boost brand awareness and sales with corporate gift boxes? Let our skilled sales team help you create a well-designed gift box with your branding. Get in touch with us at 1300 858 288 or sales@cubicpromote.com.au now!

 

Reference:
https://www.businessfirstonline.co.uk/advice/5-benefits-of-gift-box-packaging/
https://www.katongshoppingcentre.net/the-importance-of-gift-box-packaging-5-reasons-why/
https://www.packola.com/blogs/boxing-and-packaging-articles/how-to-build-the-perfect-promotional-gift-boxes
https://www.theodmgroup.com/promotional-gift-box/#:~:text=Brand%20recognition.,an%20effective%20drinks%20packaging%20design.

 

Author Profile: David

David is a sales manager at Cubic Promote with over 13 years of experience in the promotional product industry. David is the resident expert on promotional pens, corporate gift packs, and promotional product distribution across multiple departments. Visit him on LinkedIn.

Cubic Promote 1300 858 288 sales@cubicpromote.com.au Cubic Promote Online ensures fast delivery & offers affordable promotional products, gifts, & merchandise in Australia. Shop now! Call 1300858288 for more info.