Are Custom Plastic Pens Effective Marketing Giveaways?

Last Updated: 15 June 2025

Custom printed plastic pens are more than just office supplies—they’re also budget-friendly, brand-building powerhouses. This article explores how these writing tools continue to be one of the most effective marketing giveaways for Australian businesses looking to increase visibility at events, conferences, and in the workplace.

A Practical Tool with Timeless Appeal

Let’s be honest—everyone uses pens. Plastic pens are an essential everyday item, from executives signing contracts in Sydney CBD to students jotting notes at Melbourne universities. Their utility across schools, offices, households, and expos makes them one of the few promotional products with universal appeal. And that’s why we’ve seen a spike in bulk orders around major Australian trade shows, where practical giveaways win every time.

Cost-Effective Branding for Bulk Orders

Every dollar needs to deliver results when you’re marketing on a tight budget. Compared to tech gadgets or branded apparel, custom pens are extremely cost-effective—especially when ordered in bulk. The Advertising Specialty Institute (ASI) reports that pens have a cost per impression (CPI) of less than 1/10th of a cent. That means a $500 order of pens can generate thousands of branding moments for less than the price of a single print ad.

Aside from offering free shipping Australia-wide and fast turnaround for bulk orders, Cubic Promote provides wholesale deals. Whether you need 500 pens for a Canberra seminar or 5,000 for a Perth convention, we’ll help you make an impact without overspending.

Eco Options for Custom Plastic Pens

Today’s consumers care about sustainability, and branded are no exception. That’s why we also offer eco-friendly pen options, such as:

• Biodegradable plastic pens that decompose naturally.
• Recycled PET pens made from plastic bottles.
• Bamboo pens that combine style with sustainability.

These products are ideal for government initiatives, not-for-profits, and eco-conscious corporates who want to align with Australia’s green business standards.

Why Buy Custom Plastic Pens?

Because they tick all the boxes:

• Affordable: These personalised plastic pens are offered at a low cost per unit. 
• Wide Range of Options: We have custom cheap plastic pens and printed premium plastic pens options.
• Customisable: Vibrant designs, contact info, even QR codes.
• Portable: Perfect for conference swag bags or mail campaigns.
• Practical: Recipients use them often, reinforcing your brand.
• Sustainable: Eco models let your values shine through.

There’s a reason custom-branded pens remain one of the top promotional merchandise items — they work.

Add These to Your Marketing Mix

Still, wondering if personalised plastic pens are worth it? Consider this: unlike digital ads that vanish in seconds, a branded pen might stay on a client’s desk for months. It becomes a small but constant reminder of your business. That’s staying power.

And with our team at Cubic Promote, you’ll have expert help every step of the way. We’ve supplied Australian businesses from Melbourne to Darwin with millions of custom pens over the years, helping boost their marketing ROI one pen at a time.

Ready to Get Started?

Contact Cubic Promote today for a free quote on custom plastic pens. We’ll help you choose your campaign’s style, colour, and branding method. Add a low-cost, high-return item to your marketing arsenal now. Reach out today to explore custom options, request a quote, or book a meeting with our product branding team.