Custom Capes for PropHero
Last Updated: 21 April 2025
The Challenge
People Wearing PropHero’s Cape
Cubic Promote enjoyed working with PropHero, a dynamic property investment platform based in Sydney, New South Wales. They wanted to boost their visibility at the Bondi Run, a lively weekend that draws runners to Bondi Beach. They needed a standout promotional item to energise participants and spotlight their brand among the beachside crowd. Ordinary giveaways wouldn’t cut through the excitement—they turned to us for something unforgettable.
Our SolutionÂ
We pitched custom capes—lightweight, eye-catching, and perfect for a running event. The 200 branded blue capes were custom printed with PropHero’s logo and designed to flutter dramatically as runners dashed along Bondi’s coastline. They opted for these custom capes to add a flair of fun to that weekend Bondi Run, making every participant feel like a superhero for the day. For the product sourcing, we communicated constantly with PropHero to ensure the capes matched their high-energy vibe. From selecting a breathable fabric to choosing the right shade of blue and design, we nailed every detail. As the event approached, our team hustled to deliver all 200 custom capes in time for the Bondi Run weekend.
A Group Wearing Their Capes
The Outcome
The branded capes stole the show! Runners loved the playful, branded gear, with capes billowing as they powered through the course. Event photographers captured stunning shots of PropHero’s logo against Bondi’s iconic waves. Even the participants snapped a snap of their capes with their friends and posted it on social media, tagging PropHero. These capes did not just boost their visibility at the Bondi beach. They also sparked chatter and excitement among the participants. It was a win for both runners who enjoyed running with the caps and PropHero.
