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Aira Demesa
Aira Demesa is a Product Specialist at Cubic Promote, with over one year of experience in custom corporate merchandise. She combines this with her background in managing online catalogues, ensuring that clients can easily find the perfect promotional products to match their needs. Aira is an expert communicator, ensuring that customers are fully informed about every aspect of promotional merchandise and uniforms. She also regularly contributes to industry articles and blogs, sharing practical insights on how businesses can optimise their product discovery and selection process. Aira’s focus on outcome-oriented and goal-driven strategies has positioned her as a leading voice in Australia’s promotional products industry. Connect with Aira on LinkedIn
How to Build Customer Loyalty Without Relying on Discounts
I am often asked, “How do we retain customers without constantly lowering prices?” While discounts are an easy option, they encourage customers to wait for sales instead of valuing your offerings. In this blog,…
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Recent articles
6 Giveaways Wineries Use to Turn Tastings Into Sales
Last year, Australians made 7.5 million trips that included a winery visit, spending $11.6 billion in total, or about $1,487 per person, according to Wine Australia’s 2025 economic…
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Sponsoring Golf Days? What to Give Players That Gets Noticed
Key Points: Golf day giveaways work best when items are used on-course, easy to carry, and useful during play. These include golf balls, towels, caps, drinkware, and small…
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2025 Best Pens for Branding: A Guide to Top 7 Picks
Last Updated: 25 May 2026 Key Points Plastic pens remained the most popular option in 2025 because they’re affordable, reliable, and suitable for large giveaways and events. Different…
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How to Choose the Best Custom Promotional Products for Schools
Last Updated: 4 May 2026 Key Points Practical items like stationery, backpacks, and water bottles work best in schools because they are used daily and offer consistent brand…
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10 Custom Corporate Gifts to Impress Clients This Holiday Season
Last Updated: 4 May 2026 Key Points Premium, practical gifts like tech accessories, drinkware, and notebooks help keep your brand visible in clients’ daily routines. High-quality, personalised items…
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Popular Custom Corporate Umbrellas
Last Updated: 1 May 2026 Key Points Corporate umbrellas help businesses increase brand visibility during wet weather, especially across high-traffic public areas. Popular options include fibreglass-frame umbrellas, inverted…
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More Custom Corporate Employee Gifts
Last Updated: 30 April 2026 Key Points Cubic Promote expands employee gifting options with items suited for office, home, and commuting needs. Featured gifts include custom candles, anti-theft…
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Learn More About Custom Bulk Balloons
Last Updated: 30 April 2026 Key Points Custom balloons help brands attract attention at events like launches, expos, and celebrations with bright, visible displays. Made from natural latex,…
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