Client Story: Harry Potter: The Exhibition

Last Updated: 23 March 2026

Client: Harry Potter: The Exhibition – an immersive touring experience celebrating the world of Harry Potter and the Wizarding World franchise.

What was ordered: 1,100 branded tote bags printed with the official Harry Potter: The Exhibition logo.

Purpose: To use as giveaway items for visitors who signed up during the event.

How were the tote bags used: Every time the exhibition had a visitor who signed up, they handed out a tote bag. Each bag featured the iconic Harry Potter branding, making it a popular collectible for fans while serving as a practical carry-all for event brochures and merchandise.

The sturdy cotton bags were the perfect mix of style and function, allowing guests to reuse them long after the event. Many attendees continued to use their tote bags in daily life — at work, school, or shopping — giving the exhibition ongoing visibility beyond the venue.

The promotion added excitement to the sign-up process, encouraging more visitors to register while taking home a high-quality memento.

This clever, fan-focused giveaway not only enhanced the visitor experience but also helped spread awareness for Harry Potter: The Exhibition, extending its reach well after the event doors closed. Visit Harry Potter Exhibition Website