Racing SA in Adelaide
Racing SA runs the thoroughbred code across South Australia, and race days mean crowds, giveaways and a brand that has to travel. They needed an event tote sturdy enough to reuse and striking enough to carry their full-colour livery, so we produced 150 two-tone bags with a centred front print.
Project snapshot
A quick look at how the Racing SA order came together.
A bag that keeps working after the last race
Race days move fast. Racing SA needed an event tote they could hand out across the crowd: roomy, reusable and confident enough to carry their full-colour jockey livery and sub-brand icons. The point was not just the day itself. It was the weeks afterwards, when a good bag keeps turning up at the shops, the gym and the next meet.
“The bags arrived and look great — I’ll happily provide a review.”
Full colour, reproduced faithfully
The Racing SA mark is not a single flat colour. It includes a gradient jockey, a two-weight wordmark and a row of sub-brand icons. We used full-colour printing on a natural front panel, framed by navy handles and a navy base. This helped the artwork read crisply from a distance while keeping the bag smart enough for everyday use. At 150 units, the run stayed consistent and came in under the budget Racing SA set.
On time, under budget, back for more
Our account manager Regina Mangubat turned the order around in five days and delivered it on schedule, so the bags were ready well before the event. A reusable tote like this works as a mobile billboard, earning the brand months of impressions from a single race-day giveaway. Racing SA were pleased enough to place a repeat order.
Roomy, reusable and bulk-priced. Choose full-colour or single-colour printing, custom-branded with your artwork from mock-up to delivery.