Case Study: More Than Wine

More than Wine- Wine Knife

Last Updated: 7 November 2025

More Than Wine, a wine curation company based in Sydney, asked us to supply 600 custom-engraved multi-tool wine accessories. This multi-tool can be used as a bottle opener, corkscrew, and foil cutter. Then during a series of tasting events they held at Sydney, they handed these out to the attendees as a memorable keepsake of the event. The attendees loved the tools and immediately slipped them in their bags, noting about how they can use these during dinners and get-togethers. 

Key Metrics:

  • 10% average increase in repeat customers—many who attended the tasting events returned within a month to place new orders, often thanking their staff for the branded multi-tool they received (based on post-event feedback mentioned by their staff).

These custom wine accessories successfully strengthened More Than Wine’s client relationships and helped build lasting brand impressions.

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Aubrey Vitor

About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn