Sky Sports

Last Updated: 9 March 2026

To align with their focus on sustainability and long-term wellness, Sky Sports in Logan Central partnered with Cubic Promote to produce 2,000 branded glass drink bottles. Printed with the Sky Sports logo, the bottles were distributed to staff, trainers, and participants during spring fitness events they hosted across Australia that quarter as a durable alternative to single-use plastic. The bottles quickly became a favourite among the community—used at schools, gyms, and workplaces well after the events ended. Visit the Sky Sports website by clicking the link.

Results:

8% increase in client retention, based on repeat participation and partner bookings across three subsequent events,

With one thoughtful swap, Sky Sports deepened community ties, reduced waste, and turned a practical item into a lasting brand connection.

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Glass Drink Bottle

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About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn

Results:

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About the Author

Aubrey Vitor

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