Branded Cheese Boards for Bega Cheese
Last Updated: 5 May 2025
The Challenge
Bega Cheese, a celebrated Australian dairy brand since 1899, sought a premium gift for its VIPs—key retailers, hospitality partners, and corporate clients—to be presented at executive meetings and premium customer events. Standard giveaways like pens or tote bags lacked the refinement to impress this elite audience or showcase Bega’s cheese-making heritage. They needed a premium, eco-friendly gift celebrating their legacy and fostering deeper connections with these influential stakeholders. Bega Cheese trusted Cubic Promote to deliver branded cheese boards that would leave a lasting mark.
Cheese Board for Bega Cheese
Close View of the Cheese Board
Our Solution
We created 60 branded bamboo cheese boards, each crafted from sustainable, high-grade bamboo and laser-engraved with Bega Cheese’s logo, the year “Since 1899,” and the text “The Great Australian Cheese Company.” Designed as a luxurious centrepiece for cheese tastings, these boards were tailored for VIPs to highlight Bega’s artisanal cheeses during executive presentations or private gatherings. For this project, we constantly communicated with their team to ensure they were updated on the schedule and the quality of their orders. We checked all the cheese boards, making sure they met the food safety standards.
The Outcome
During executive meetings, they gave out these branded cheese boards to their valued clients. The clients and their retailers loved how premium and functional these boards were. Their clients used them at their homes and on special occasions like cheese tastings. Some VIPs even requested additional boards for their team, signalling their strengthened loyalty and engagement to Bega Cheese. While Bega Cheese is already a distinguished brand in the dairy industry, this initiative allowed them to connect with their stakeholders and forge lasting relationships.
Elevate your VIP relationships with premium gifts from Cubic Promote. Contact us today to create a Bega-inspired campaign that celebrates legacy and builds enduring loyalty!
