What Are “Promotional School Backpacks”?
School backpacks are bags for carrying books, school supplies, and personal items. Made from polyester, canvas, or recycled fabrics, they feature multiple compartments, ergonomic support, and reinforced zippers.
Custom branding through printing or embroidery transforms them into “promotional school backpacks,” ensuring ongoing brand exposure for schools, organisations, and sponsors.
Who We Supply with Custom School Backpacks
Businesses and organisations that cater to students, education, and youth-focused initiatives use our promotional school backpacks, such as:
1. Private and Public Schools
- Public Primary & Secondary Schools—We provide branded backpacks as part of school uniforms or orientation packs. We supply Primary schools from Year 1 through to Year 6 and high schools from Year 7 through to Year 12.
- Universities & TAFEs – For older students. We supply for open days, orientation weeks, and student recruitment programs (e.g., University of Sydney, TAFE NSW).
- Catholic Schools – Distribute school-branded backpacks to maintain uniformity and promote school identity.
- Private Schools – Across Australia
2. Government & Community Organisations
- Local Councils and government Departments—Run programs that distribute school backpacks filled with supplies to underprivileged students (e.g., “Back to School” grants).
- Charities & Nonprofits – Organisations like The Smith Family or St Vincent de Paul Society provide promotional school backpacks in education support programs for disadvantaged students.
- Indigenous Education Initiatives – Programs supporting First Nations students may provide school backpacks with culturally relevant branding and resources.
3. Corporate & Retail Brands
Brands also use products we supply. For example:
- Stationery & Office Supply Companies – Leading stationery brands purchase wholesale from Cubic Promote to give away branded school backpacks as part of Back-to-School promotions.
- Supermarkets & Department Stores – Companies like Woolworths and Big W may run loyalty programs that offer free or discounted school backpacks with purchases.
- Tech & Electronics Brands – Laptop and tablet manufacturers (e.g., Apple, HP) may bundle branded school backpacks with student laptop purchases.
4. Health & Safety Organisations
Examples of how safety organisations may use backpacks to promote a safety message. Here is a list:
- Road Safety & Transport Authorities – Groups like Transport for NSW or RACV distribute high-visibility school backpacks to promote pedestrian safety.
- Health & Wellness Programs – Organisations promoting healthy lifestyles may include school backpacks in nutrition, exercise, or mental health awareness campaigns.
5. Sporting Clubs & Youth Programs
- Junior Sports Leagues & Academies – AFL, Junior sports programs and soccer academies often distribute branded school backpacks as part of sign-up kits.
- After-School & Holiday Programs – Youth organisations provide backpacks with activity kits and promotional materials for enrolled children.
Case Study: Branded Backpacks for WBU
World Buddhist University (WBU) is known for its unique academic structure, supporting Buddhist education. While the university operates internationally, its Australian base is essential in delivering teachings that bridge Buddhist values with global, modern contexts. As part of their fall orientation this year, they wanted to make the first day more memorable for incoming students. With that goal in mind, WBU ordered 100 branded school backpacks from Cubic Promote. The bags featured the WBU logo, the phrase “Welcomes You to Fall Orientation”, and an illustrated design of knights, symbolising the values of discipline, strength, and moral clarity often found in Buddhist philosophy.
The backpacks were distributed at check-in. The students loved these custom backpacks and wore them across orientation activities—walking tours, welcome talks, and peer discussion sessions. Photos of the backpacks circulated among groups later that week, and organisers noted how they helped build a stronger group identity, especially for new students navigating their first connection with WBU. These branded school backpacks delivered more than function—they helped set the tone for a community built on thoughtful learning and belonging.
How We Print On School Backpacks
We offer high-quality branding techniques to ensure logos and designs remain sharp, durable, and long-lasting:
- Screen Printing: Applies ink through a mesh stencil onto the backpack for bold, high-contrast branding. Best for large logos and one- or two-colour designs on polyester or canvas backpacks
- Embroidery: Stitches your logo directly into the backpack, creating a premium, textured finish. Ideal for school crests, sports teams, and high-end educational merchandise
- Heat Transfer Printing: Applies full-colour, intricate designs onto the backpack surface. Perfect for detailed school logos and multi-coloured artwork
Tips on Custom Backpacks
Choose a durable, functional, and student-friendly design for promotional branded school backpacks. Opt for:
- Ergonomic padded straps for comfort
- Multiple compartments for books, lunchboxes, and tech
- Reflective safety strips for visibility
- Water-resistant fabrics
Distribute bags during school enrollment days, back-to-school promotions, or community outreach programs. Alternatively offer them for sale for parents to purchase. Another idea is to partner your organisation with schools, charities, or youth programs to ensures that the bags reach the right audience.
Mini FAQ about Promotional School Backpacks
Can I customise the backpacks with my logo and design?
Yes! We offer custom printing and embroidery for logos or slogans. Designs can also include school colours and mascots.
What is the minimum order quantity (MOQ) for customised school backpacks?
MOQ varies, typically ranging from 50 to 500 units. Larger orders often come with bulk discounts.
Can I choose eco-friendly options for school backpacks?
Yes! We offer sustainable materials like recycled polyester or organic cotton to support environmentally friendly initiatives.
How long does production and delivery take?
Production time varies but typically takes 2 to 6 weeks, depending on your product design and order size. Rush orders may be available for an extra fee.
Can I include additional items inside the backpacks?
Yes! Many organisations pre-fill backpacks with items like stationery, lunchboxes, drink bottles, or educational materials to enhance their value. We also offer pre-packing services.
How to Order
Learn in detail about our ordering process and purchase today!
- Enquiry – Select your preferred school backpack style, quantity, and branding options.
- Quote – Receive a detailed quote within one hour during Australian business hours.
- Mock-Up – Provide your logo, and we’ll create a digital proof for approval.
- Approval and Payment – Confirm the design, and we’ll start production upon payment.
- Production and Delivery – Your branded school backpacks will be produced and shipped on time.
We also have a range of Promotional Eco-Friendly Backpacks that you can explore for your next brand event!
