What Are “Promotional Board Games”?
Promotional board games are customised versions of popular tabletop games. They provide an interactive platform for showcasing your brand while fostering group engagement. These games are ideal for team-building activities, event giveaways, or corporate gifts, making them a memorable and practical choice for your marketing arsenal.
Who Should Use This and Why?
These games are perfect for organisations that want to combine fun with effective branding. They work well for event planners, marketing managers, and procurement officers. Businesses use them for trade shows, corporate retreats, and training sessions. They’re also great for schools and non-profits seeking unique engagement tools. Whether you’re organising a conference or looking to motivate a team, these board games make an impact.
Benefits of Custom-Branded Board Games for Companies
- High Engagement: Create a fun, interactive environment that draws people in.
- Memorable Branding: Custom designs ensure your logo stays top of mind during every play session.
- Durability: Unlike disposable giveaways, board games provide long-term value and extended brand exposure.
- Team Building: Encourage collaboration and strengthen connections within your organisation.
Case Study: 20% Increase in Client Satisfaction for Shaw and Partners
Shaw and Partners Financial Services sought gifts that would help them foster stronger relationships with their VIP clients. Instead of the usual corporate gifts, such as pens or notebooks, they chose a fun and interactive giveaway—custom-branded board games. Working with Cubic Promote, they ordered 50 custom Monopoly-style games, each featuring their logo on the box. These board games were given to key clients during meetings, orientations, and special events, leaving a lasting and memorable impression. Clients appreciated the personal touch and enjoyed using the games during family gatherings, which helped Shaw and Partners foster meaningful connections.
Metrics (Compared to last quarter):
- A 20% average increase in client satisfaction was achieved based on feedback, with clients expressing appreciation for the unique and engaging gift.
- 10% rise in referrals from clients who mentioned the custom board games during networking or casual conversations.
This corporate gift initiative helped Shaw and Partners reinforce their commitment to providing memorable experiences for their VIP clients, ensuring they remain top of mind for future financial decisions.
Ways We Use to Brand Games and Boards
At Cubic Promote, we offer several options to customise your board games:
- Vivid Printing: Highlight your brand with sharp, eye-catching graphics.
- Premium Finishes: Add sophistication with embossing or debossing.
- Custom Game Elements: Personalise boards, pieces, and cards to align with your brand identity.
- Branded Packaging: Present your games in customised boxes for a polished look.
Elevate your marketing efforts with promotional board games that entertain while promoting your brand. Let Cubic Promote help you turn your ideas into a winning strategy.
