Home »
Promotional Lanyards Unlocked: Trends, Branding & Tips
Last Updated: 21 July 2025
Promotional lanyards are a practical and highly visible way to showcase a brand. Whether at conferences or trade shows, they are functional solutions for carrying ID badges, access cards, and keys. However, while lanyards may seem simple, material choices, printing techniques, and attachment styles can make a big difference. Learn more about tips, trends, and branding guides for promotional lanyards in this resource hub. From woven fabric and eco-friendly options to full-colour sublimation printing and custom clips, name it, and you’ll read about it here.
Want to see samples? Check out our diverse range of promotional lanyards to find the best fit for your industry.
🔗 What You’ll Find in This Hub
- Why Promotional Lanyards Are Essential – Learn how branded lanyards enhance security, identification, and brand visibility.
- How to Choose the Right Lanyard for Your Brand – Compare materials such as polyester, nylon, and bamboo, along with different widths and attachment options.
- Custom Branding Techniques – Explore popular printing methods like screen printing, dye sublimation, and woven designs to create high-impact logos.
- Practical Uses & Industry Applications – See how corporate offices, trade shows, music festivals, and universities integrate lanyards into daily operations.
- Case Studies & Real-World Branding Success – Learn from businesses that have successfully used custom lanyards to improve event organisation and brand recall.
- Latest Trends in Promotional Lanyards – Stay updated on new innovations, including antimicrobial coatings, sustainable materials, and multi-functional lanyard designs.
🎗️ Find the Perfect Promotional Lanyard for Your Needs
Browse the articles below or contact our team today! With years of experience supplying branded lanyards to businesses across Australia, we provide expert recommendations to help you choose the best option for your event or organisation.
- Custom Lanyards for Corporate & Business Use
- Lanyards in Educational Settings
- Lanyards for Events & Tradeshows
- Sustainability & Eco-Friendly Custom Lanyards
- Lanyard Styles & Customisation
Lanyards are even more effective if you pair them with other items. If you’re looking to create a well-rounded office giveaway, take a look at our promotional items guide, where lanyards are commonly included as part of office kits.
For your next event, check out our event and tradeshow products guide, where lanyards are essential for attendee identification. Want to add more value to your giveaways? Lanyards also pair perfectly with USB flash drives—check out our articles on USB flash drives to see how this combo works.
