Home » Promotional Lanyards Unlocked: Trends, Branding & Tips »
How Custom Lanyards Are Made for Events, Staff, and Workplace Use
blue and black lanyards
Last updated: June 13, 2025
When planning a business event, rolling out uniforms, or organising an expo stand, the small things often leave the biggest impression. One of those things? Custom lanyards.
They’re practical, easy to hand out and get your brand in front of people without forcing attention. A well-made lanyard also makes your business look polished and prepared, whether for holding ID cards, keys, or name tags.
Why Custom Lanyards Work for Business and Brand Visibility
Custom lanyards are a simple but powerful branding tool. They keep your staff and visitors looking uniform, professional, and easy to identify. In settings like conferences, retail, or schools, they also help your brand show up—without needing extra signs or banners.
For example, here’s how they help:
- Improve recognition for your brand
- Keep staff looking organised
- Make guests feel more welcome and informed
- Add value at both small meetings and large-scale events
Lanyards are worn all day, seen by hundreds, and often taken home. As a result, they’re a cost-effective way to keep your brand visible after the event ends.
Designing Custom Lanyards That Reflect Your Brand
We begin by asking the right questions. What’s the lanyard for? Who will wear it? Do you have a logo or brand colours ready? From there, we create a design that fits the purpose and matches your business look.
In many cases, customised blank lanyards can be a wise choice for companies with frequent events or different departments—ready to print or keep as flexible stock. We also offer personalised printed lanyards when every detail matters, such as corporate launches, government bodies, or national expos. We custom-make each lanyard not just for function, but to reinforce your branding clearly and professionally.
Once the design is finalised, the next step in the manufacturing process begins, where the intricate art of creating custom lanyards truly comes to life.
How Custom Lanyards Are Produced Step-by-Step
A careful process—from material choice to final finish—drives the quality behind every lanyard.
Choosing the Right Material
You can choose from polyester, nylon, bamboo, or recycled PET. Each has its purpose. Polyester is reliable for everyday use. On the other hand, bamboo or recycled PET is a great alternative for eco-conscious businesses. We’ll guide you on what suits your event or team.
Weaving and Setup
The fabric is woven into strong, flat straps that hold up to daily use. Importantly, we make sure the weave supports both the hardware and the branding—so clips stay secure and your logo prints clearly every time.
Printing and Branding
After the base is prepared, we apply your brand using the right method. Our branding methods decoration options include screen printing, dye sublimation, and woven-in logos. Each style has different benefits depending on your logo size, colour count, and how often the lanyard will be worn.
Adding Hardware
Next, we attach clips, badge holders, or safety breakaways based on how the lanyards will be used. Some teams need retractable reels for swipe cards, while others prefer metal clips for extra durability. Before they move to packing. we test every component for strength and safety before the final step.
Order Custom Lanyards That Truly Represent Your Brand
Custom lanyards are more than something to hang a badge on—they’re part of your business image. They help you show up strong, stay organised, and leave a lasting impression.
At Cubic Promote, we’ve helped Australian businesses of all sizes create branded lanyards that get noticed and used every day. Whether you need a large batch for an upcoming event or a tailored run for your team, we’ll make the process easy from start to finish. Let us help you bring your brand to life—one lanyard at a time.
shine among the crowd!
