Home » Promotional Sunscreens: Tips, Trends & Top Marketing Ideas »
Branded Sunscreens in Australia for Real Sun Exposure in 2025
Last Updated: 22 July 2025
In a country where UV exposure is a daily concern, branded sunscreens in Australia offer both practical value and lasting brand visibility. Whether you’re supporting field staff, engaging the public, or hosting a corporate outdoor event, sunscreen is one of the few branded items people genuinely need and use.
It’s not just about logo placement—it’s about meeting people where they are. On beaches, job sites, in parks, and at festivals, Australians rely on sun protection. When your brand provides something that adds real value in these settings, the message becomes more than marketing—it becomes useful.
When your sunscreen design is thoughtful and your delivery intentional, it shows responsibility, care, and relevance in everyday settings. And in 2025, it remains one of the most effective ways to make your brand a part of life outdoors.
Top Sunscreen Options for Branded Use in 2025
There are many ways to deliver branded sunscreen. Each format suits a different purpose—from mass distribution to executive kits. Here are the most effective types your brand can choose from.
Sunscreen Sachets
sunscreen sachet
These single-use packets suit community events, beach activations, school sports days, and health campaigns. Small enough to fit into a pocket, sachets offer SPF 50+ protection and easy application when users need it most.
- Perfect for giveaways or inclusion in starter packs
- Broad-spectrum protection, lightweight and portable
- Suitable for events with high foot traffic
Branding methods include full-colour or spot printing, keeping your message clear and visible without overwhelming the design.
Clip-On Tubes: Perfect for Outdoor Workforces
Clip-on tubes with carabiners are practical for tradespeople, delivery staff, hikers, and anyone who is constantly outdoors. They clip easily onto belts or backpacks, keeping SPF 50+ protection within easy reach.
- Available in 30mL or 50mL sizes
- Water-resistant and ideal for active use
- Great for safety kits or field-based teams
Many brands often pair these with wellness items such as printed mirrors for practical, on-the-go convenience.
Roll-On Sunscreens: Quick and Family-Friendly
Roll-on sunscreen allows for fast, no-mess application. It’s particularly well suited for school programs, local council initiatives, and family-friendly events. The formula is non-greasy and quickly absorbs.
- Broad-spectrum SPF 50+
- Easy to apply for both kids and adults
- Excellent for delegate packs or outdoor kits
You’ll often find businesses pairing these with personalised hand sanitisers for hygiene-focused bundles that support healthy habits.
sunscreen with carabiners
Sunscreen Sticks: Smart Protection for the Face
Ideal for targeted use on sensitive areas like the nose, cheeks, and ears, sunscreen sticks are pocket-sized and long-lasting. They’re well-suited for workers in high-sun exposure roles and those working in frequent outdoor environments.
- SPF 50+ zinc-based formula
- Easy to carry and apply throughout the day
- Great for site kits and outdoor event packs
Brands regularly bundle these with customised lip balms to provide full facial coverage in one compact solution. bundle.
Spray Sunscreens: Fast Coverage at Busy Events
Spray sunscreen offers a quick and easy way to reapply sun protection during busy outdoor gatherings. This format is handy at festivals, corporate retreats, and large-scale outdoor events.
- Non-aerosol, SPF 50+ protection
- Fast to apply and less wasteful
- Ideal for activation zones and large venues
Its wide branding surface helps your logo stay visible while aligning neatly with the overall packaging design.
Lip Balms with SPF: A Simple Daily Essential
SPF lip balms are often overlooked, but they’re one of the most frequently used and retained merchandise items. Their practicality, especially in windy, dry, or sunny environments, makes them ideal for long-term brand visibility.
- SPF 30+ and moisturising
- Small enough for pockets, pouches, and kits
- Suitable for general staff, client, or public distribution
Pump Bottles: Ideal for Group and Workplace Use
Pump-top sunscreen bottles are made for group settings—whether in workplace amenities, childcare centres, or shared spaces. Larger sizes (100mL to 200mL) make them practical for regular, high-volume use.
- SPF 50+, broad-spectrum
- Communal application, reducing individual waste
- Commonly used on construction sites, in offices, and at sporting venues
You can brand these with full-wrap digital labels or apply screen printing to achieve long-lasting exposure.
How Your Brand Benefits from Giving Sunscreen
Branded sunscreen sends a clear message: your organisation cares about safety and understands what people need. When someone reaches for sun protection and sees your logo, it’s a meaningful moment of connection. It’s not promotional clutter—it’s practical generosity.
Your brand becomes a part of someone’s day, whether on a beach towel, a tool belt, or a picnic blanket. That kind of visibility builds recognition, trust, and goodwill in a way that few other products can.
Choose Branded Sunscreen Australians Use
The best-branded products are those that serve a genuine purpose. In Australia, sunscreen isn’t a luxury—it’s a daily necessity. When your brand provides that protection, it becomes part of the routine. It’s there at the beach, in the car, on a worksite, or at a weekend match.
At Cubic Promote, we deliver sunscreen that protects people while promoting your message. Our range is practical, customisable, and ready to support your next campaign or event. Whether for your team, your clients, or the broader public, we help you offer something that matters.
Let your brand stand out by doing something simple, helpful, and thoughtful. Choose a sunscreen that’s specifically designed for Australia—and designed to be used effectively.
