Merchandise for Walk to School Day

By Estrelle Mendoza 02 October 2019 | Event Planning
Last Updated: 5 August 2026

Key Points

  • Walk to School Day promotes daily exercise, fresh air, and healthier habits for students.
  • Promotional items like pedometers, bottles, and reflective bands help motivate participation and safety.
  • Branded merchandise such as backpacks and apparel boosts engagement while increasing event visibility.

I have come across a rather exciting day which is referred to as the National Walk to School Day. It seems like an official day that should work well in many schools in Australia.

What Happens on a National Walk Day?

The first Wednesday of every week in October is a day when exercise is encouraged. On the day, the daily commute by students to the school will switch from Transport to walking. This assumes that the distance is practical, of course. I cannot think of a better time of year than the beautiful springtime in Australia right now to go for a walk. Fresh air and exercise are great excuses to walk to school.

Walking is good for the heart, your general health, and even your mental health. Try to walk for at least 30 minutes each day.

black towel with logo

Sharing on Social Media

Social media is used to recognise each person’s walk to school. You can post your kid’s or your walk to school with the hashtag #walktoschoolday. While social media sharing allows the locals to be part of the initiative, this is also a great idea for brands to get their name out there in an organic way. One way to do that is to set up stations or tables at the most crowded locations in the area and give out giveaways like:

  • Umbrellas
  • Bottled water (branded with your logo)
  • Hats (bucket hats or caps) to help with the heat
  • Towels

Aside from the people knowing about your brand, they can also post the giveaways on social media and make it part of the event.

grey bucket hat

Other Merch Ideas We Suggest

This particular event got me thinking of some excellent promotional gift ideas to encourage people to walk more. We also asked a few of our account managers to help us come up with ideas, and here are our suggestions:

Promotional Skipping Rope

Why walk when you can skip? That was what I was thinking when coming up with merchandise ideas to encourage walking.

Pedometers

Knowing how much walking you have done is always a good motivator to do more. This is why promotional pedometers have always been very popular.

Reflective Bands

Walking later in the day when it gets darker is always safer with custom reflective bands.

Backpacks

Walking can be quite the challenge if you don’t have a trusty bag that holds all your essentials. Luckily, Cubic Promote has got you covered with some top-quality backpacks which will make it much easier to carry everything you need during your walking adventure!

T-Shirts & Caps

Let’s be honest – everyone loves getting new clothes! By giving away promotional t-shirts and caps as part of National Walk to School Day celebrations, we can raise awareness about the importance of physical activity while also promoting your brand in style. Sounds like a win-win situation to me!

What I’d Recommend to My Client

All these giveaways are great, but what I would recommend my client is to go for bottles and some hats. The hats are perfect since they’re wearable and have more chances of being posted on social media. Reflective bands are also great, but they specifically work best at night.

What Type of Industries Can Participate

We’ve supplied merch across different types of industries, and when it comes to initiatives like these, we realise that any industry can actually participate. Example:

  • Corporate brands can set up a table outside their building and hand out giveaways (great way to engage with potential clients too)
  • Government agencies can also set up booths to hand out water bottles or protein bar snacks
  • Not-for-profit organisations

What We Advise

It’s awesome that we’ve got an event here in Australia called the National Walk to School Day. It helps kids get more exercise and fresh air into their day – something that definitely shouldn’t be understated.

And whilst we’re at it… let’s celebrate this fantastic occasion with some super-cool merchandise from Cubic Promote! From skipping ropes to pedometers (and everything in between), our high-quality products will help encourage people all across Australia to walk more often.

So what are you waiting for? Contact us today and let us know how we can help make this year’s National Walk to School Day even better than ever before!

Estrelle Mendoza

About the Author

Estrelle Mendoza

Senior Product Expert

Estrelle Mendoza is a Senior Product Expert at Cubic Promote, with over three years of experience managing orders for Australian businesses. Specialising in tradeshow and conference orders, Estrelle ensures products meet both quality and branding standards. Estrella is also an expert at ensuring the orders arrive on time. She plays a key role in helping businesses optimise their promotional campaigns for events, with a particular focus on timely delivery and brand consistency. Estrelle is a regular contributor to industry articles, sharing her expertise on selecting the right giveaways for events and conferences. Her comprehensive knowledge and reliable execution have made her a trusted expert in the promotional products industry. Follow Estrelle on LinkedIn