M&M's are always a popular choice of confectionery. Brightly coloured, designed to "melt in your mouth and not your hand" as the tagline goes, and rather small in size so you don't feel quite so bad eating a whole handful of them - which is even more the case when it comes to Mini M&Ms. There's quite a bit to recommend them as a snack. But did you know, that they were actually created during World War 2 as a way of getting chocolates to soldiers? They even had a patriotic, military slogan: 100% at War! Which is somewhat disturbing in this day and age.

M&Ms

The story goes that Forrest Mars Snr, the mastermind who spearheaded the Mars Company's growth as an international business and who came up with many of the popular selling chocolates they offer today, saw British soldiers during the Spanish Civil War eating chocolate beans. Chocolate encased in sugary candied coating,  the outer shell helped prevent the chocolate from melting in warmer climates before they had a chance to eat them.

M&Ms (2)

Inspired, Forrest Mars Snr, teamed up with Bruce Murrie, the son of the Hershey's Company president, as Hershey's had significant control over the country's chocolate rations. The candy's name M&Ms, stands for Mars & Murrie. Needless to say, the chocolates were a big hit, and Mars would eventually buy out Hershey's share of the chocolate, before expanding and adding new flavours. Today, M&Ms is one of the most popular and recognisable brands of chocolate around.

 

Originally seen on: http://www.techly.com.au/2016/08/12/when-science-collides-with-food/