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Tote Bag Strength Test: Non-Woven vs Calico vs Canvas

By 28 May 2025July 10th, 2025Custom Branded Bags

22 Thick Catalogues versus three different types of tote bags. Non Woven, Calico Cotton and a canvas bag. Which bag is the strongest? Who will win? Custom-branded tote bags are a staple for businesses looking to make a lasting impression on guests at conferences and events. For events at the ICC or for local community events, you will likely need a bag. But with so many options available, how do you know which one will hold up under the pressure of carrying conference materials, brochures, and all the essentials?

The Durability Stress Test

We took an unreasonable large load 22 catalogues (9.6kg) and inserted them into each of the three types of bags: Non-Woven, Calico, and Canvas Bags. These bags were selected and featured the same Width and Length. (38cm wide x 40cm Tall).

Once we loaded the bags, we stressed tested the bags by “SNATCHING AT THE HANDLES.” Afterwards, we looked at their performance regarding handle strength, seam durability, and overall wear and tear.

A stack of books or magazines rests near desks, beside conference bags on the gray carpeted floor.   A white conference tote bag with bird illustrations rests on a carpeted floor next to a foot.

Here are the results by order of durability performance:

1. Non-Woven Tote Bags: (Last Place)

Non-woven bags is the cheapest option of the 3 types of bags. Sadly their performance is also ranked the worse of the three. Custom Non-woven bags are often chosen for their affordability and lightweight feel, but they were not up to the task for this heavy load. Here are the results:

  1. Broken Handles: In our test, the non-woven bag’s handles broke under the strain of the catalogues. The handles broke after 2 tugs.
  2. Bursting Side Seams: The side seams showed signs of bursting. The structural integrity of a bag is key for conference giveaways, where attendees might be carrying books, documents, and more.
  3. Excess Fabric Stretch: The corners of the catalogues began protruding from the fabric, making the bag lose shape. A bag that doesn’t hold up can leave your brand looking unprofessional.

A yellow Tote Bag sits on a gray carpeted floor in a conference office setting.   Yellow napkin folded into a triangle, contrasting like calico vs canvas on a dark surface.   Yellow fabric folder on a dark striped surface, similar to those in Conference Bags collections.

Non-woven bags can be a cost-effective choice for events where durability is not a concern. They will be up to the task, but if the contents are heavy, don’t expect them to hold up. Our recommendation? Choose this bag if you require:

  • A really cheap bag because you are on a tight budget
  • A cheap bag, because you are expecting a large number of guests
  • You do not expect the users to be carrying heavy items

You can purchase custom non-woven bags for your next event by following the link.

2. Calico Cotton Tote Bags: (2nd Place)

In our stress test, this style of bag came in second place. After inserting an unreasonably heavy and large load this bag showed signs of deterioration. Not as much as Non-woven though. From a price point, the Calico cotton bags sits between the pricier Canvas bag, and the cheaper Non-Woven bag. The results are below.

  1. Broken Handles: The handles on the calico bag broke under the weight, though they lasted a little longer than the non-woven. These broke after 3 tugs.
  2. Side Seams: The side seams didn’t burst like the non-woven bags.
  3. Fabric Stretch: Just like the non-woven bag, the corners of the catalogues began to protrude from the fabric. Visually though, it looked like the fabric would not burst unlike the non-woven bag.

A white cloth strap from custom branded tote bags lies on a dark textured surface.      A white conference bag filled with a large stack of white envelopes on an office floor.

Calico bags may work when the bag’s use is limited and not overloaded. From a price-to-quality ratio, it scores really high. The price point of this bag sits between non-woven and canvas. You can follow this link to buy your custom cotton tote bags for your next event.

3. Canvas Tote Bags: 1st Place Durability Winner

The custom canvas bag is the clear winner for ultimate durability for bags for conferences and events. We were unable to break the bag under our test conditions. Canvas is a heavyweight material designed to handle heavy-duty use, making it perfect for conferences where attendees are given documents, flyers, and promotional material.

  1. Handles: The canvas handles didn’t break under the catalogue pressure. Their reinforced stitching ensured the handles remained intact, even with a full load. This is essential for conference giveaways, where the bags will be carrying not only event materials but sometimes heavier conference swag.
  2. Side Seams: The side seams showed no signs of bursting or wear. Durability is key for businesses looking to impact at conferences, and Canvas provides just that.
  3. Fabric Stretch: Unlike the non-woven and calico bags, the corners of the catalogues didn’t protrude from the fabric. The canvas bag maintained shape.

A pink tote bag, ideal as a conference bag, holds stacks of white paper on a carpeted floor. Close-up of a canvas, like those used in Conference Tote Bags, on a dark textured surface. A pink conference tote bag brimming with white documents rests on a carpeted floor.

For businesses looking for a premium and durable custom-branded bag, canvas tote bags are the go-to option for conferences. Thanks to their durability and high-quality appearance, they offer superior strength and create a lasting impression on attendees. Click to buy your custom canvas tote bags for your next event.

Choose Canvas Bags (if You Have a Big Budget)

The canvas is the clear winner for its durability and professional look. Whether you’re looking to provide attendees with a durable bag for carrying event materials or want to ensure your brand’s logo is prominently displayed for the long haul, canvas bags are the most reliable choice. Custom-branded canvas tote bags offer long-lasting durability, making them the ideal choice for businesses who want their brand to be seen during and after the conference. However, this durability comes at a cost, as Canvas bags are the most expensive of the three types of bags.

For conference organisers and businesses looking to promote their brand with practical giveaways, custom canvas tote bags provide a functional and professional option that will impress your clients and withstand the weight of heavy conference materials.

Comparing the Results:

Here’s a quick recap of how each bag performed during our strength test with 22 catalogues (9.6kg):

Comparison table of bag types; custom branded tote bags win 1st place for durability and cost.

Australia’s Authority on Promotional Bags for Conferences

Contact us for bags; we are the nation’s experts. Ready to order your custom tote bags for your next conference or event? Call us at 1300 858 288.

 Three reusable tote bags—ideal for conferences—on a dark striped carpeted floor.

Hannah Calvo

Hannah Calvo is a Senior Production Manager at Cubic Promote, bringing over five years of experience in overseeing branded merchandise and uniform campaigns. Specialising in high-volume order management and quality control, Hannah is renowned for her operational precision and efficiency. She has established herself as a trusted authority in the promotional products industry, particularly in streamlining production processes to maintain strict quality standards. With her extensive expertise in the entire promotional product lifecycle—from sourcing and production to branding and delivery—Hannah is instrumental in helping businesses optimise their product selections and tailor their branding strategies to achieve maximum impact.

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