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Our Work with Intel Australia

Last Updated: 12 May 2025

The Challenge

Based in Sydney, Intel Australia is a global leader in technology, driving innovation in computing, AI, and connectivity. To deepen ties with their exclusive clients, they needed premium gifts—something their VIPs would use and carry around.  Generic giveaways like pens didn’t reflect Intel’s brand or meet the expectations of their elite clientele, who value premium, practical gifts. So, Intel sought a functional gift aligned with their innovative identity and commanded a premium perception, as clients expect with corporate gifts. With that in mind, they decided to order branded sports duffle bags from Cubic Promote. 

Our Solution

We designed 100 branded sports gym duffle bags, crafted from sustainable, recycled polyester with Intel Australia’s logo. These branded sports duffle bags have compartments for laptops, tech gadgets, and gym essentials, perfect for professionals to carry to the gym and their offices. Our collaboration with Intel Australia was meticulous, focused on creating a gift worthy of their exclusive clients. We also kept in close contact with their team for artwork approval and quality checking throughout the process. And with upcoming client meetings in the following weeks, we made sure to fast-track the process and deliver the sports duffle bags right on schedule.

The Results

After their meetings, they handed out the branded sports duffle bags to their clients. Most of them were surprised and they immediately appreciated how spacious these bags are! A tech distributor based in Brisbane loved the bag and used it to carry his laptop and documents, later taking it to the gym. Clients also integrated the bags into their daily routines—using them for business trips, fitness routines, or as stylish carry-alls. Because of these personalised sports duffle bags, Intel was able to position itself as a tech leader who knows and understands just what their clients need.

Elevate your client relationships with premium, branded merchandise from Cubic Promote. Contact us today to create an Intel-inspired campaign showcasing innovation and building lasting loyalty!