Client Story: UC College

blue cup with lid for UC College
blue cup with lid on the side
closer view of the UC college logo print on the cup

Last Updated: 9 April 2026

Client: UC College at the University of Canberra – a leading education provider supporting students through pathway and English language programs.

What was ordered: 1,200 blue reusable cups with matching lids, printed with the UC College logo.

Purpose: To promote sustainability on campus and provide a practical gift for students and staff.

How were the cups used? They distributed these reusable cups to their students during the opening of the new school year. The initiative encouraged students and staff to reduce single-use cup waste while showcasing the college’s commitment to environmental responsibility.

The blue design reflected the University of Canberra’s branding, helping create a strong, consistent look across campus. Students used the cups daily for coffee and water, making them a popular and visible item around classrooms, cafés, and study areas.

Staff also adopted the cups for meetings and office use, further reinforcing the sustainability message across all levels of the college.

This campaign was a success — it combined functionality with a clear environmental message, strengthened UC College’s brand identity, and promoted a sense of community among students and staff alike.

Interested in Purchasing?

Reusable Cups

Aubrey Vitor

About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn

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