Griffith Business School

Round Griffith University Business School phone clip light on a surface.

Last Updated: 14 April 2026

Griffith Business School, part of Griffith University in Queensland, ordered 3,000 custom-branded selfie ring lights for their students and faculty. With the orientation week just weeks away, they sought giveaways to surprise their faculty and students with something useful. The custom-branded selfie ring lights, designed to enhance video quality for Zoom calls, presentations, and social media posts, were distributed during the orientation week to welcome their students and staff.

Key Metrics (Compared to data from last school year):

  • 5% increase in social media mentions from students and alumni, with posts featuring the selfie ring lights, expanding Griffith Business School’s online visibility

By distributing these useful, modern, and tech-oriented items, Griffith Business School reinforced its commitment to innovation and welcome their students and faculty for the coming school year. Visit Griffith Business School.

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Aubrey Vitor

About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn

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