Customer Story: Massey University 

A deflated Massey University balloon on a yellow background.

Last Updated: 9 March 2026

Massey University, a leading public research university in New Zealand with campuses in Auckland, Palmerston North, and Wellington, turned to Cubic Promote to supply 2,500 custom-branded beach balls. The university, known for its innovative approach to education across various disciplines, wanted a fun and eye-catching giveaway for a week-long sports fest they will host at the Massey Sport and Event Centre. The staff gave these out to the students to encourage fun and get them excited for the sports fest. Visit the Massey University Website. 

Key Metrics (Feedback from staff):

  • 5% growth in social media mentions within 2 weeks, with students sharing posts featuring the beach balls and tagging the university

By choosing a fun and functional item like the beach ball, Massey University successfully increased engagement and visibility, reinforcing its reputation for creativity and innovation while keeping the campus atmosphere light and fun.

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Beach Balls & Inflatables

Aubrey Vitor

About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn