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Home » Case Studies » Toys & Games » Victoria People Solutions

Victoria People Solutions

Last Updated: 21 November 2025

Yellow yo-yo with a QR code and text Victorus People Solutions on a white surface.

Victoria People Solutions, a trusted healthcare provider in Metropolitan Melbourne offering Allied Health and NDIS Disability Supports, approached Cubic Promote to create 2,000 customised yellow yo-yos. Each yo-yo featured their logo and a QR code, designed to engage clients and partners in a fun and memorable way while promoting the company’s commitment to strong, supportive relationships. These bright yellow yo-yos, which exuded energy and joy, were chosen to showcase their services while sparking conversations with their community. The inclusion of the QR code transformed the yo-yos from just a playful gift into a functional marketing tool. Clients, care teams, and potential partners could easily access more information about the company’s services, including Supported Independent Living (SIL), Short-Term Accommodation (STA), and their Bridging Program.

Key Metrics & Results:

  • 8% average increase in traffic to service pages on their website because 70% of the recipients scanned the QR code

These custom yo-yos helped Victoria People Solutions not only engage their existing clients but also raise awareness of their programs in a lively, engaging way. By blending fun and function, the company effectively deepened its relationships and expanded its reach within the community.

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