How Bucca Hotel Used Counter Mats to Increase Visibility

Last Updated: 14 April 2026

Bucca Hotel, based in Queensland, needed a practical way to enhance their interior and increase brand visibility. They ordered 800 custom-branded large counter mats from Cubic Promote, each featuring their logo, and strategically placed them in high-traffic areas like the bar and front desk. These counter mats were placed in visible areas where guests interacted with them regularly, ensuring that Bucca Hotel’s logo stayed front and center throughout their stay. The mats not only protected the surfaces but also served as a subtle, ongoing reminder of the hotel’s excellence.

Results:

5% increase in brand visibility, with guests interacting with the counter mats multiple times throughout their visit
100% increase in interior ambience.

By choosing functional yet impactful counter mats, Bucca Hotel successfully reinforced their brand’s presence and stayed in the minds of its guests long after check-out. Visit Bucca Hotel.

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About the Author

Aubrey Vitor

Marketing Merchandise Expert

Aubrey Vitor is a Marketing Merchandise Expert at Cubic Promote, Australia’s leading supplier of branded merchandise and uniforms. With over two years of experience working closely with Australian brands, Aubrey excels in helping businesses select the most effective branding techniques for their promotional products. Her expertise in product selection ensures that every item maximises its potential to drive brand visibility and engagement. Aubrey is also a regular contributor to industry articles and blogs, where she shares insights on how businesses can achieve their marketing goals with the right branded gifts and giveaways. Her deep knowledge of the promotional products sector and commitment to helping brands thrive make her a trusted authority in the field. Follow Aubrey on LinkedIn

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