How We Helped The Hotel School Australia
Last Updated: 8 August 2025
The Hotel School Australia is a name many in the hospitality industry already know well. They have campuses across Sydney, Melbourne, Brisbane, and Hayman Island. They have also built a reputation for delivering world-class hospitality and tourism education. So for an upcoming trade show, they know that their booth should reflect their professional image.
The Challenge
They know how overwhelming it is for booth attendees and the exhibitors. To ensure they remained visible, they sought fabric media walls that would make their booth look professional and visible from across the floor. At the same time, they needed something practical: easy to transport, quick to set up, and sturdy enough to use repeatedly.
Our Recommendation
We recommended custom-branded fabric media walls. These well were designed to be used side by side as the hero feature of their booth. What makes these media walls special is their balance of form and function:
- The vibrant, full-colour print on tensioned stretch fabric creates a polished and modern look.
- Packed neatly in soft carry bags, they’re easy to transport and store between events.
We know these products inside out—because we’ve been helping businesses and institutions across Australia with event displays for over 17 years. So we weren’t just ticking boxes; we were making sure every detail would deliver the kind of first impression The Hotel School deserved.
The Process
From the start, the collaboration felt easy. Their marketing team sent us high-resolution assets, and we worked closely to optimise the layout, making sure logos, taglines, and imagery would translate beautifully on the fabric format. There was a quiet kind of excitement seeing the proofs come together. Once everything was approved, our production team got to work. We made sure the walls were printed, packed, and delivered with plenty of time to spare—because no one needs last-minute stress before a big event.
At the trade show, The Hotel School’s booth didn’t just blend in—it stood out for all the right reasons. The fabric media walls completely elevated the space, creating a clean, confident atmosphere that felt more like a boutique hotel lobby than a typical expo stall. Their team also mentioned that this year’s setup looked more polished compared to last year.
Results:
- Increased visibility: The Hotel School featured in 7% more official trade show photos this year—clear evidence that the media walls helped their booth stand out.
- Cost savings: By choosing Cubic Promote, they saved $150 compared to what they spent on a similar product from another supplier the year before.
For their team, choosing the fabric option was the best decision as it allowed them to pack up faster after the trade show floor closed.
Why They Trusted Cubic Promote
At Cubic Promote, we’re not just in the business of promotional products—we’re in the business of helping brands connect. That means understanding what matters to our clients, offering products we stand behind, and ensuring the entire experience—start to finish—feels easy and reliable. We’ve worked with thousands of Australian organisations over the years, and we bring that experience into every project. Whether it’s a small giveaway or a full event setup, we care about the outcome—because our clients do.
Our Takeaway
For us, this project is not just about supplying display walls for The Hotel School Australia. It’s about helping them boost their visibility, maintain a professional and polished image without exceeding their budget.
If you’re planning for an upcoming trade show and want a setup that feels effortless but looks incredible, we have local experts to help you. Let’s chat about how we can bring your brand to life.
