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Custom Merchandise for Your Australian Virtual Events

Last Updated: 20 July 2025

Virtual events are here to stay, but that doesn’t mean you have to miss out on the benefits of great conference merchandise. And when you do it right, these branded merchandise don’t just make your online conferences memorable. They also engage your virtual attendees and keep your brand in front even after their screens go dark.

So, what kind of merch works for online events? As the industry leader in custom giveaways, we know what to give to make your next giveaways the best yet! Look at top picks to level up your virtual conferences and leave a lasting impression.

Best Virtual Event Merch Ideas in Australia

1.Virtual Event Swag Bags: Virtual swag bags are a great way to offer digital resources alongside branded giveaways. These can include:

• Digital coupons or discounts for exclusive offers.
• E-books or other valuable content for event participants.
• Branded digital items, such as wallpapers, sounds, and screensavers.

A well-curated virtual swag bag adds value to your attendees and ensures they remember your event long after it has ended.

2. In-Kind Giveaways: These giveaways are non-cash incentives tied to ticket purchases or registration. Examples include:

• Free shipping credits for e-commerce conferences.
• Exclusive access to valuable content like how-to videos or webinars.
• Discount codes for your products or services.

3.Branded Tech Accessories: Personalised tech accessories for mobile and computers are both essential and practical for virtual events. Consider branded items like:

• Webcams
• Custom Headphones
• Power banks
• Laptop cases

4. Healthy Snacks: Attendees appreciate thoughtful snacks, especially if they are healthy and easy to enjoy during the event. Consider offering:

• Branded energy bars
• Fruit packs
• Healthy snack boxes

These items provide a positive experience for attendees and create a lasting association with your brand.

5.Custom Printed Stationery: Stationery items like pens or customised sticky notes are still considered one of the most practical giveaways you can give out during virtual events. Consider custom notebooks, pens, and calendars that attendees can use during and after the event. These items help:

• Keep your brand top of mind.
• Provide attendees with useful tools for their work.

How Virtual Event Merchandise Drives Engagement

To make sure your conference merchandise has a lasting impact, consider the following strategies:

• Bulk Ordering and Delivery Timelines: For large-scale events, consider bulk ordering. For example, when ordering 1000+ units of items like branded notebooks, you can often get better pricing, like $1.50/unit.
• Return on Investment (ROI): Branded items like notebooks, pens, and printed conference tote bags can enhance event recall by up to 15%, helping you retain and nurture leads. This ROI can be measured by tracking post-event engagement, such as sign-ups or purchases.
• Scalable Solutions for Large Campaigns: If you are hosting an event with thousands of attendees, consider scalable solutions for your giveaway distribution. For instance, streamline your bulk ordering process for 10,000+ units and use account managers to help manage logistics efficiently. This ensures all your attendees receive their gifts in time.
• Industry-Specific Merchandise: Tailor your giveaways to suit your attendees’ specific industry and role. For example:
  • Finance firms can use branded USB drives for secure data sharing at virtual financial events.
  • Healthcare companies might offer eco-stationery at seminars or online health workshops.

Personalising giveaways based on your audience’s industry ensures that your branded merchandise is relevant and valuable.

Make Your Virtual Event Unforgettable with the Right Merchandise

Custom-branded merchandise can be the extra spark that turns a virtual event from forgettable to truly memorable. Whether it’s a well-curated swag bag, a sleek branded tech item, or something wearable that keeps your logo in view, the right merch builds connection and keeps your brand top of mind. Thoughtful choices—like sustainable materials—show you care about visibility and value.

Are you ready to create merch that speaks to your audience and stays with them? Reach out to Cubic Promote to get your free quote or talk to our merchandise experts!

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