Unique packaging designs can have a huge impact on the sale of a product. Modern and creative packaging is often used as a promotional tool as well as to make the product stand out on the shelf. It gives the consumer an experience before they even begin to use it. We’ve looked at some really interesting packaging ideas. Here are 5 unique designs that are sure to capture your attention.
Uncle Ray’s Organic Fish Rub
Not only is the box a practical way of storing this product but it is also a fun creative idea which draws the consumer to it.
Ladushki Kid’s yogurt
This packaging is bright and cheerful. The can aspect highlights the freshness of the product. While the animal images on the cans make them more fun for kids.
Sling-Slang YoYo
This design is classic and stylish and takes yoyos to a new level.
Non Existent Vodka
This vodka appears to be camouflaged into the box, with the word ‘vodka’ in small writing. I’m not too sure what the reason behind this is. Whether its just something different or whether it’s a case of hiding the fact that its vodka you are drinking, this product certainly stands out on the shelf.
Naïve chocolate bars/Library of Chocolates
This library of chocolate bars takes the eater through a story of it’s origins. The consumer opens up this box to discover carefully shelved chocolate bars, each one giving away a piece of the philosophy behind the creators.
Images first seen on http://graphicdesignjunction.com/2015/01/packaging-design-2015/
About the Author

Wendy Li
Wendy Li is the General Manager at Cubic Promote, bringing over 15 years of experience in the branded merchandise industry. Wendy has worked closely with prominent Australian clients, including Westpac and Rio Tinto, providing valuable insights into product selection and logistics management. She specialises in ensuring that every promotional product meets the highest standards, from initial selection to delivery. Wendy also writes regularly for industry blogs, sharing her expert knowledge on logistics management and quality assurance in branded merchandise. Her leadership in streamlining logistics operations has made Cubic Promote a trusted partner for businesses seeking timely and high-quality product delivery. Wendy’s expertise in ensuring consistent quality and effective product fulfilment makes her a go-to authority for businesses looking to maximise the impact of their branded merchandise.