Wheel&Barrow
Wheel&Barrow ordered branded tees and hoodies for its retail network. The apparel went on the shop floor and sold through, which puts the brand on customers as well as staff.
Project snapshot
A quick look at how this Wheel&Barrow order came together.
Introducing Wheel&Barrow
Wheel&Barrow is an Australian homewares retailer with stores across the eastern states. Linda Muratore needed apparel that works two ways: a uniform that identifies staff on the floor, and a retail item customers buy and wear out of the store. That set a higher bar on garment quality and print finish than a standard staff run.
“The products were fantastic. We’re very, very happy. The quality was great. We sold through most of what we had as well.”
How we built it
We matched the artwork to each garment so the print reads at the same weight on a tee and on heavier hoodie fleece, confirmed the proofs and the size run with Linda, then produced both lines together to keep colour consistent across the range.
What our client got back
Both lines arrived together and went onto the floor. The quality held up to retail scrutiny and most of the stock sold through, giving Wheel&Barrow a branded apparel range it can restock from an approved artwork file we hold.
Printed and embroidered apparel in retail-grade cotton and fleece. Sized across the team and produced in one run for consistent colour.
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