M Events Group

Client: M Events Group – an event management company delivering corporate functions, activations, and live experiences across Australia.

What was ordered?

Purpose?
They wanted a fun, interactive item they could use during event activations and casual networking sessions. The idea was to create something guests could engage with immediately, rather than a giveaway that sat in a bag.

How were they used?
The hacky sacks were handed out during event activations and informal networking areas where guests gathered between sessions. Attendees often started small games while waiting for presentations or during outdoor breaks, which helped create a relaxed atmosphere at the events.

Because the item encourages movement and participation, it naturally drew attention and sparked conversations between attendees who might not have otherwise interacted. Many guests kept the hacky sacks afterwards as desk or travel items, continuing to use them long after the event ended.

The result was a simple but effective promotional item. It energised the events M Events Group ran, encouraged attendee engagement, and kept the company’s branding circulating long after the event wrapped.