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Public Service Association

Last Updated: 22 November 2025

We just recently supplied 1000 custom-branded fridge magnets for the Public Service Association (PSA) of South Australia to support their “Wage Justice Now campaign.” These 70mm circle-shaped magnets were chosen to engage union members and the public while promoting the importance of wage justice. The magnets, featuring the campaign message, were distributed at outreach events, union meetings, and public rallies. Perfect for placing on refrigerators in homes, offices, and community spaces, they served as daily reminders of the campaign’s mission and message.

By selecting branded fridge magnets, PSA South Australia not only provided a practical gift but also ensured their campaign stayed top of mind in everyday settings.

Results:

• 5% increase in public engagement: More people discussed the wage justice issue in follow-up interactions. The magnets in conjunction with the marketing campaign sparked conversations.

• 3% rise in campaign inquiries: Attendees at rallies and meetings showed increased interest in the PSA’s work, with many asking for more information after receiving the magnets.

By choosing branded fridge magnets, PSA South Australia effectively kept the Wage Justice Now campaign top of mind, turning a simple giveaway into an ongoing conversation starter and a tool for raising public awareness.

Interested to purchase?