You may be wanting to order some promotional diaries for your office, but you’re second-guessing if people still write with pen and paper anymore. My grandad always used to say “Back in my day, the handwriting was one of the most important things to learn; now it’s all computers and spellcheck.” It’s almost a cliché nowadays for some people to look down the rise of typing instead of writing things out by hand, but like it or not, they may have a point.
- Boost cognition with handwritten notes.
- Personalise, promote with branded stationery.
- Stand out, leave lasting impressions.
Benefits of Handwriting
Pen and Paper Can Boost Focus and Memory
Studies have shown that writing things out by hand can stimulate your brain’s Reticular Activating System (RAS) which filters information, making you concentrate more on the work you are doing. By making notes and writing out information with a pen and paper, studies have also shown that information retention is higher because you are having to reform and reword to fit your style, making you reinterpret the information you hear, rather than just regurgitating it.
Using a Planner or Diary to Stress Less
With the number of websites and apps and cloud services, it is easy to find yourself putting bits and pieces of information all over the place. When it comes time to need that information quickly its hard to remember if you put that in the notes on your phone, in your Google Keep, your OneNote, in your iCal, or in that word document that is in that folder you don’t remember you had. Having a custom branded planner that holds your notes, calendar, appointments and necessary information is a simple way to keep everything in one easily accessible place- plus, there is no Facebook in a diary, so you aren’t tempted to see what your high school friends look like now when you have more important things to be doing.
Share Files Faster and More Reliably
Branded compendiums make sharing information throughout the office more accessible. You can compile notes and handouts so that if you need to give that email address or invoice to your co-worker, it is right there. Having your whole team use a filing system like this means that even if a team member is away, you can access important information and not slow your day down. Plus, if you never have to worry about the wrong file type or having the internet going down thanks to NBN installation. Your information is at the ready when you or whoever in the office needs access.
Personalisation and Branding Opportunities
Custom printed diaries and other branded stationery items present numerous opportunities for personalization and branding. These items can do much more than just look great in the office; they can help enhance your brand recognition and company image. Here are a few ways in which personalised stationery can be used to create an impact:
- Create a cohesive and professional look by incorporating your logo on stationery items, showcasing your brand identity.
- Foster brand recognition through the visual impact of personalised stationery, leaving a lasting impression on clients.
- Personalised items leave a lasting impression, helping clients feel valued and fostering loyalty towards your brand.
- Use personalised diaries and compendiums as promotional giveaways at events to generate leads and build customer loyalty.
Takeaway
So mate, there you have it! Handwriting may seem old-fashioned, but it’s got some serious brain-boosting benefits. And when you combine that with the power of personalised stationery, you’ve got a winning combo for promoting your brand. Give it a go and watch your business soar!
As technology has grown, it seems that writing is needed less, but writing is still more important than ever. Having a team-wide custom printed dairy or branded promotional compendium system allows for more focus, better memory, faster information sharing, and reliability that your files will be at the ready when you want it.
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