Why Australians Love Allen’s Lollies

There are very few brands that are truly synonymous with a product, but in Australia when you think of lollies, you think “Allen’s.” Originally developed in over 100 years ago, Allen’s lollies have become the top choice of Aussies across the country.  Because we’ve recently started stocking authentic Promotional Allen’s Lollies packs we thought we’d check out exactly why we love this brand and why Aussies can’t get enough of Allen’s!

1. Aussies love Allen’s Lollies.
2. Allen’s lollies make great promotional products.
3. Sharing Allen’s lollies creates connection.

Promotional Bags of Allen’s Lollies

The modern Allen’s brand describes themselves as “lollysmiths” dedicated to producing delicious and fun treats the whole family can enjoy. In this regard, not much has changed since the company’s founding in Melbourne 127 years ago. While these days Allen’s is owned by Nestle, their motivations and products remain largely unchanged. Who among us can say we don’t remember these classics from our childhoods?

• Fantales
• Jaffas
• Party Mix (Classic and Retro)
• Sherbies
• Kool Mints
• Pineapples
• Kool Fruits
• Minties

Because these promotional lollies are well-known and loved, people, trust the Allen’s Lollies brand and will be eager to receive bulk printed bags featuring your event or business logo as a result. So far we’ve had people order customised portion-size bags of Allen’s lollies for conferences, weddings/birthday parties, product launches, and school events. But honestly, the sky is the limit when it comes to using Allen’s Lollies — take for example the use of Red Frogs!

Allen’s Lollies and the Red Frog Volunteers

Established in 1997 the Red Frog Volunteers are people who started breaking the ice with alcohol-influenced schoolies using an Allen’s Red Frog lolly and their heart for helping young people. Because Schoolies week can be a time of bad decisions and need for support, the chaplains offered Red Frogs to try and break through to the young party-goers and to try to get them to evaluate their choices and perhaps talk through issues that had been bothering them.

Over 20 years later and the Red Frog volunteers attend all manner of university events and with their confectionery of choice on hand, hoping to start a conversation with a young person in need. While the program originally started out with the church buying the lollies their volunteers handed out, these days Allen’s Lollies themselves donate tonnes of Red Frogs to the cause!

So if you’re keen to promote your brand using a trusted Australian icon, then check out Cubic Promote’s extensive range of Promotional Allen’s Lollies.

Allen’s Lollies as Promotional Products

Explore how Allen’s lollies can be the perfect promotional item for businesses and events, leaving a lasting impression on recipients and amplifying brand recognition.

• Customisation options: With promotional bags of Allen’s lollies, businesses can showcase their brand logo or event details. These custom bags of lollies have become a popular choice for conferences, weddings, product launches, and school events, ensuring that the brand is associated with a delightful and memorable experience.
• Versatile appeal: Allen’s lollies are universally loved, making them an ideal promotional product for a wide range of industries and target audiences. Whether it’s a tech conference, a community fair, or a family-oriented event, Allen’s lollies have a broad appeal that resonates with people of all ages.
• Positive brand association: By associating your brand with Allen’s lollies, you tap into the strong emotional connection that Australians have with this iconic brand. This positive association can enhance brand loyalty and create a sense of nostalgia and joy for consumers.
• Shared enjoyment: Promotional bags of Allen’s lollies encourage sharing and social interaction, making them the perfect icebreaker at events. They create a sense of camaraderie and connection as people bond over the shared experience of enjoying these beloved lollies.

Takeaway

In conclusion, Allen’s Lollies have earned their rightful place as a beloved Australian brand. With their delicious and nostalgic treats, they have captured the hearts of Aussies of all ages. From custom promotional bags to supporting charitable causes, Allen’s Lollies have become a trusted and iconic choice for events and businesses. So if you’re looking to make a lasting impression and spread a little joy, consider Allen’s Lollies as your go-to promotional product.

For more information, please see: https://www.allenslollies.com.au/about