October is International Breast Cancer Awareness month which means a lot of organisations are providing beautiful promotional merchandise as gifts or fund-raising items to bring much-needed resources to charitable groups that assist those living with this awful illness. One such organisation is Qatar Airways, who are providing beautiful travel-packs to their business and first-class customers featuring pink ribbon designs as a way to encourage support for breast cancer charities.

Promotional Items for Charities and Community Groups

But what if you want to put together your promotional gift pack to raise money for a breast cancer charity of your choice? Perhaps you work in a charitable group and want to provide affordable promotional items you can sell for a profit to raise money for your cause. Never fear, we've sold a lot of branded merchandise for this exact cause, and we've got some tips for choosing products to suit your needs.

Equal Parts Style and Function

There's nothing worse than receiving a very pretty promotional gift and realising it doesn't do a whole lot, and similarly, it can be disappointing to get a product that is super functional but looks drab or unappealing. When it comes to raising money or awareness, we recommend aiming for an item that is useful that has an appealing look to it.

Popular products that fit into such a category include retail items like promotional socks, branded t-shirts, and Bluetooth speakers.

Don't Feel Boxed in By Colour

Although pink is recognised as the colour that represents breast cancer awareness, not all people necessarily want bright pink items to wear or use each day. If you're looking to sell badges or ribbons, then pink is fine as it lends recognisability to your campaign, but if you're raising money or buying people in need a gift, using colours other than pink is acceptable. At the end of the day, the message you send and the appeal of your product are what will make the item memorable, not the colour.

Popular products that aren't pink but still work for this theme include custom calico bags, metal drinking straws, and personalised ceramic mugs.

Aim For Products With Large Branding Areas

When you have an important message that you want to get out via promotional products, you need to utilise products that have enough space to convey that message. For example, if you'd like to create a product with a breast check diagram chart on it for people to check their breasts for lumps, you're going to need a product that can fit your chart on it so that it is visible.

Products like promotional mousemats and notebooks are a great example of this. However, if you only want to share your logo and phone number, you can aim for a smaller item like a printed plastic pen or USB easily.

Still In Need of Ideas?

Don't worry if you're still struggling to come up with ideas for this month or for any awareness event, Cubic Promote's team of industry experts is here to help. Contact us today for a list of popular and recommended products for your cause, tailored quotes, and free virtual mockups. Secure the right promotional items to raise awareness with the Australian public today!

Qatar Airways details are found here: https://luxurylaunches.com/travel/qatar-airways-to-offer-pink-themed-limited-edition-amenity-kits-in-a-bid-to-support-breast-cancer-awareness-month.php