Client Story: Luna Park

Last Updated: 20 November 2025

Client: Luna Park – one of Australia’s most iconic amusement parks, famous for its nostalgic rides, vibrant atmosphere, and family-friendly entertainment in both Sydney and Melbourne.

What was ordered?
500 maroon long-sleeve business shirts printed with the Luna Park logo, along with 500 custom caps featuring the Luna Park logo on the front and “CREW” text embroidered on the back.

Purpose?
To provide professional, comfortable uniforms for park staff that reflect the brand’s fun and welcoming image.

How were the polo shirts used?
Luna Park ordered the long-sleeve business shirts and branded caps to outfit staff working across the park, including guest services, food stalls, ticketing booths, retail shops, and ride operation areas. Each shirt featured the Luna Park logo embroidered on the chest, while the new caps displayed the logo prominently at the front and “CREW” at the back — making staff instantly recognisable from every angle.

They selected breathable, easy-care fabric for the shirts to ensure comfort in both warm and cooler weather conditions. The caps added an extra layer of practicality, giving outdoor staff sun protection while reinforcing a unified crew identity.

Team members appreciated the upgraded uniform set for its comfort, durability, and professional appearance. Together, the shirts and caps helped create a cohesive look throughout the park, making staff more visible and approachable to guests.

The new uniforms struck the perfect balance between function and style, helping Luna Park continue its tradition of delivering a memorable and joyful experience to every visitor.

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