Home » The Insider’s Guide to Conference Products »
Best Conference Product Ideas for Events
Looking for innovative conference products?
If so, you’re in the right place. In this post, we’ll share unique merchandise ideas that will help you stand out at your next event.
Make a Statement with Custom Lanyards
Custom lanyards can truly change the game at conferences. Here’s why:
- Memorability: Conferences can be overwhelming. With hundreds of people attending, it’s easy to blend in. However, with a custom lanyard featuring your company’s logo, you’ll be much more memorable. This simple step ensures people are more likely to start a conversation with you.
- Brand Visibility: Moreover, your logo will be visible throughout the event, providing your brand with maximum exposure. Everyone will see your logo, from attendees to those they interact with.
- Functionality: In addition to being a great branding tool, lanyards are also practical. Attendees can use them to hold badges, keeping their hands free for networking. Plus, they continue to promote your brand even after the event.
- Networking Icebreaker: Furthermore, a custom lanyard serves as an instant icebreaker. When someone notices your lanyard, it sparks a conversation and gives you an easy way to connect.
So why settle for a basic lanyard when you can create a lasting impression with a custom one?
Merchandise Ideas That Make an Impact
In addition to lanyards, there are plenty of other creative products that will help elevate your event. Here are a few great options:
- Reusable Water Bottles: Not only do they help reduce waste, but personalized, eco-friendly water bottles are also a thoughtful and useful gift. Attendees will appreciate this gesture, and they’ll use it long after the event.
- Tech Gadgets: Everyone loves tech! Consider branded USB drives, portable chargers, or wireless earbuds. These items are not only helpful but will also keep your brand in mind long after the conference.
- Tote Bags: Another great choice is tote bags. They are both practical and stylish, giving attendees a way to carry all their conference materials. Additionally, your brand will be seen everywhere as they use the bags.
- Notebooks and Pens: Although simple, branded notebooks and pens are always a hit. Conference-goers will find them useful for jotting down notes during sessions, ensuring your brand stays in their mind.
When selecting your merchandise, think about what your audience will truly appreciate. Choose items that are both functional and attractive to leave a lasting impression.
Top Tips for Effective Conference Branding
Now that you have some great product ideas, here’s how to make sure your brand stands out:
- Consistency: First and foremost, consistency is key. Your logo, colours, and tagline should all be consistent across all your promotional materials. This familiarity will increase brand recognition.
- Quality: Next, quality matters. Choose products that are durable and well-designed. Attendees will associate your brand with excellence if your products reflect that.
- Engaging Design: Additionally, invest in designs that are not only attractive but also reflect your brand’s personality. Catchy slogans or creative logos can make all the difference.
- Track Results: Lastly, always measure the effectiveness of your branded items. Keep track of how many leads or contacts you generate and adjust your strategy based on the data. This will help improve your return on investment.
Conclusion
To sum up, whether you opt for custom lanyards or other unique merchandise, conferences are the perfect opportunity to make lasting connections. With the right products and branding strategy, you’ll ensure your brand stays top-of-mind long after the event ends.
Ready to level up your conference game? Contact Cubic Promote today. We’ll help you create unforgettable promotional conference products.