3 Promotional Items That Make Outdoor Experiences Better

By charles liu 21 February 2025 | Outdoors & Leisure
Last Updated: 14 September 2026

Key Points

  • Branded cheese boards, sunglasses, and picnic blankets are three of the best merchandise items that make every picnic better.
  • These products are reusable and lifestyle-driven, which helps extend brand exposure across multiple outings and occasions.
  • I suggest choosing items that naturally fit leisure moments, so your branding feels part of the experience rather than just a giveaway.

Promotional items are not just walking advertisements. They make for a whole new experience. They are there on an ordinary Sunday or even on family days. They don’t just carry your brand, but they create memories with it. These items make you a part of milestones and random memories you will reminisce about when times get tough. No outdoor adventure is complete without the right gear. That’s why I always pack my favourite items when I go out somewhere with my friends and sisters. So, take a look at my outdoor adventure must-haves!

1. Cheese Boards 

A rectangular wooden cutting board with a handle rests on a white surface, ideal as a promotional item. The handle features a hole with a black string looped through it. Natural wood grain adds texture to the board, reminiscent of outdoor experiences in rustic settings.

I love cheese, so a good cheese board is always a win in my book. But who doesn’t love cheese, right? This promotional item can make every family picnic and wine night memorable. Not only do these promotional cheese boards serve as a portable picnic essential, but they also make fantastic promotional gifts.

Unlike disposable serving trays, I can keep these branded cheese boards at home for my next picnic or beach outing. It is a reusable item that keeps your brand in sight for years. The natural wood engraved with my name also adds to that high-end feel.

2. Sunglasses

Two pairs of sunglasses are displayed on a black surface: one white with dark lenses, the other yellow. Both showcase a classic wayfarer-style frame, perfect promotional items for enhancing outdoor experiences with eye-catching flair.

If you live in Australia, sunglasses aren’t just a fashion statement—it’s a necessity. I’ve lost count of how many times a good pair has saved me from squinting through a beach BBQ, a long road trip, or even a quick coffee run under the sun. They’re a daily essential and one of my favourite promo gifts.

I swear by promotional sunglasses as a gift because they’re practical, stylish, and always in use. Plus, with your logo printed on the frame, they take your brand everywhere. From outdoor adventures to picnic Sundays, they get taken out almost every time.  

3. Outdoor Blankets

A rolled-up red fleece blanket, ideal for outdoor experiences, secured with black straps and a handle, sits invitingly on a white surface. Perfect as promotional items to enhance your adventures.

I never realised how much I needed an outdoor blanket until I brought one everywhere. My outdoor blanket keeps me warm on chilly evenings and provides a comfy spot to sit on my picnic Sundays. These promotional outdoor blankets are also easy to carry around during picnics or outdoor concerts because they are foldable and lightweight.  

That’s why branded outdoor blankets are an underrated promotional giveaway. Your recipient can use them for their picnics, hiking adventures, and beach outings, creating long-lasting brand exposure for you. Plus, with different branding options, they can be customised to fit your brand’s aesthetic.

Other Things I Personally Recommend

Aside from my top 3 favourite items, I have noticed that most of our clients order sunscreens too. It’s because we have sachet options that are perfect as mass giveaway for big events like festivals or beach events. In fact, from 1st of July 2025 to 1st of June 2026, we sold over 20,941 units to 37 organisations.

The Outdoor Giveaways I Swear By

If you’re looking for an effective promotional product that people will use, these three items are my absolute winners. You can pack them with you in your outdoor adventures, plus they’re stylish! 

Charles Liu

About the Author

Charles Liu

Foudner and Marketing Director

Charles Liu is the Founder and Marketing Director of Cubic Promote, an Australian supplier of promotional products, branded merchandise and corporate uniforms. With more than 20 years of industry experience, Charles helps Australian organisations plan, source and deliver branded products and apparel for marketing campaigns, workplaces, conferences, corporate gifting programs and major events. His expertise covers product branding, global logistics, project management, marketing, leadership, product safety and B2B supply. He works at the point where marketing ideas must become practical products—within a defined budget, production deadline and quality requirement. Connect with Charles Liu on LinkedIn