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Fuji Concengco

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22 August 2019

Woolworths New Eco-Friendly Kids Promo

We only recently blogged about the popular Ooshies toys released to promote the remake of The Lion King, but the campaign has now wound down, and come September there will be a new range of promotional products available for kids through the supermarket chain. Woolworths faced a lot of criticism for their Ooshies because they were plastic and not eco-friendly.…
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20 August 2019

Custom Lifestyle Products for Mini

It is not unusual nowadays, to have custom-themed merchandise for carmakers. Mercedes, Porsche, and others do it exceptionally well. What is unusual is vehicle manufacturers who create merchandise for each line of cars they release. Check out this example by the car company Mini. Use of Heritage in Design Designers often integrate meaningful and interesting aspects of heritage into their…
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1 August 2019

CMYK vs RGB Branding

A lot of terms get tossed around in the promotional items industry, and frankly, there's so many they can get a little confusing sometimes. So we decided to clarify some of the tougher terms, starting with the difference between CMYK and RGB colours in promotional printing.   What do these terms mean and how do they differ? Today we're going…
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30 July 2019

Trump Brand Reusable Logo Straws

We've touched on some of the bizarre promotional products that President Trump has produced in the past (like dog accessories), mixed in with some of his more normal swag (like hats and shirts). His most recent store addition, however, is a promotional item that shows he's tapped into the zeitgeist; it's a set of eco-friendly reusable straws.   Trump promotes…
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28 July 2019

Importance of Checking Prints before Production

It is important to carefully check and verify your designs for promotional tee shirts before putting them to print. From labels to packaging, from branding to product descriptions, accuracy and consistency are key in maintaining brand reputation. By taking time to review the printed pieces prior to production ensures that each item you produce will uphold your required quality standards…
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22 July 2019

Merchandise for the Kids

Here is another excellent example of promotional merchandise, created just for kids. This particular effort is from a burger chain in America. They have created a range of rather cute apparel range amongst other items aimed specifically at children. Check them out, and let me know what you think. Merchandise for the Young Promotional products for young people has always…
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19 July 2019

Promotional Pens for Cursive Writing

Cursive writing is in danger of being a long-lost art form. Most modern kinds of writing are done via real and virtual keyboards. Our monitors and our mobile phones do the bulk of the writing. When it comes to writing on paper though, much of the writing I notice from friends and colleagues looks like a combination of running cursive…
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16 July 2019

Marketing Merchandise For Toddlers

Many organisations have merchandise created exclusively for toddlers and young children. It is a simple idea to have young children experience your brand or your organisation's services when kids are young. The sports car brand Mclaren is the latest company to do just that. Speed Thrills for the Young Having a toddler at home can make it difficult to find…
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8 July 2019

Temporary Tattoos for a National Day

What day is the 17th of July? (other than it being a Wednesday?). That day happens to be the national tattoo day. On that day, it is the perfect day to celebrate the art that is known as the Tattoo. Tattoos need not be permanent though. You can still celebrate the day with a temporary tattoo.   Promote your brand…
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